42 Tool of the Day Posts That Work for Social Media Marketing Communities

Finding fresh, actionable tools for social media marketing can be overwhelming. Our Tool of the Day templates make it easy to spotlight valuable resources, keep your community inspired, and spark discussion. Discover how you can deliver practical value every day.

Social Media Marketing 42 Templates

Generate Unlimited Templates with AI

Get personalized templates for your community in seconds

Start Free Trial β†’

Why This Works

Highlighting a Tool of the Day taps into members' desire for actionable, up-to-date resources that can immediately improve their marketing efforts. This approach creates daily anticipation, positioning your community as a go-to source for practical insights.

By sharing tools, you encourage peer learning and spark organic conversations as members discuss their experiences and recommendations. This not only builds trust but also boosts engagement, as members feel they are gaining exclusive value by participating.

42 Ready-to-Use Templates

1

Tool of the Day: Have you tried Buffer for scheduling your posts? Check it out and let us know your favorite feature.

πŸ’‘ Example: "Tool of the Day: Have you tried Buffer for scheduling your posts? Check it out and let us know your favorite feature."

πŸ”΄ High Engagement Barrier πŸ‘€ Average #scheduling #question #discussion
2

Today's top pick is Canva - perfect for quick, eye-catching graphics. Share your latest Canva creation below.

πŸ’‘ Example: "Today's top pick is Canva - perfect for quick, eye-catching graphics. Share your latest Canva creation below."

πŸ”΄ High Engagement Barrier πŸ‘€ Frequent #design #share #visual
3

Discover Later.com for simple Instagram scheduling. Who here uses it already?

πŸ’‘ Example: "Discover Later.com for simple Instagram scheduling. Who here uses it already?"

🟑 Medium Engagement Barrier πŸ‘€ Irregular #instagram #scheduling #poll
4

Tool spotlight: Hootsuite helps manage multiple accounts in one place. Recommend or avoid?

πŸ’‘ Example: "Tool spotlight: Hootsuite helps manage multiple accounts in one place. Recommend or avoid?"

🟑 Medium Engagement Barrier πŸ‘€ Average #management #review #multi-account
5

Today's tool: Unsplash for free stock photos. What keywords do you search for most?

πŸ’‘ Example: "Today's tool: Unsplash for free stock photos. What keywords do you search for most?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #images #resources #question
6

Check out TweetDeck for real-time Twitter monitoring. Worth trying?

πŸ’‘ Example: "Check out TweetDeck for real-time Twitter monitoring. Worth trying?"

🟑 Medium Engagement Barrier πŸ‘€ Average #twitter #monitoring #review
7

Our pick today: Bitly for tracking link clicks. How do you use short links in your campaigns?

πŸ’‘ Example: "Our pick today: Bitly for tracking link clicks. How do you use short links in your campaigns?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #analytics #links #discussion
8

Tool of the Day: Try Grammarly for mistake-free captions. Has it improved your writing?

πŸ’‘ Example: "Tool of the Day: Try Grammarly for mistake-free captions. Has it improved your writing?"

🟑 Medium Engagement Barrier πŸ‘€ Average #writing #editing #caption
9

Today's feature: Trello for planning your content calendar. Who uses Trello for content?

πŸ’‘ Example: "Today's feature: Trello for planning your content calendar. Who uses Trello for content?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #planning #calendar #organization
10

Spotlight: Facebook Creator Studio for scheduling and insights. Share your best Creator Studio tip.

πŸ’‘ Example: "Spotlight: Facebook Creator Studio for scheduling and insights. Share your best Creator Studio tip."

🟑 Medium Engagement Barrier πŸ‘€ Frequent #facebook #insights #tips
11

Today's tool: Google Trends for content ideas. Have you found any trending topics lately?

πŸ’‘ Example: "Today's tool: Google Trends for content ideas. Have you found any trending topics lately?"

🟑 Medium Engagement Barrier πŸ‘€ Average #research #trends #content
12

Try Zapier to automate your social workflows. What tasks do you automate?

πŸ’‘ Example: "Try Zapier to automate your social workflows. What tasks do you automate?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #automation #workflow #question
13

Tool pick: Mention for social listening. Who tracks their brand mentions?

πŸ’‘ Example: "Tool pick: Mention for social listening. Who tracks their brand mentions?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #listening #brand #track
14

Have you checked out Planoly for visual Instagram planning?

πŸ’‘ Example: "Have you checked out Planoly for visual Instagram planning?"

🟒 Low Engagement Barrier πŸ‘€ Lurker #instagram #planning #visual
15

Tool spotlight: Loom for recording quick tutorial videos. Would you use it for client updates?

πŸ’‘ Example: "Tool spotlight: Loom for recording quick tutorial videos. Would you use it for client updates?"

🟑 Medium Engagement Barrier πŸ‘€ Average #video #tutorial #client
16

Today's tool: BuzzSumo for finding top-performing content. Who has used BuzzSumo before?

πŸ’‘ Example: "Today's tool: BuzzSumo for finding top-performing content. Who has used BuzzSumo before?"

🟑 Medium Engagement Barrier πŸ‘€ Average #content #research #engagement
17

Give Feedly a try for curating industry news. How do you keep up with trends?

πŸ’‘ Example: "Give Feedly a try for curating industry news. How do you keep up with trends?"

🟑 Medium Engagement Barrier πŸ‘€ Average #curation #news #trends
18

Tool of the Day: Iconosquare for Instagram analytics. Who tracks their Instagram stats?

πŸ’‘ Example: "Tool of the Day: Iconosquare for Instagram analytics. Who tracks their Instagram stats?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #analytics #instagram #stats
19

Today's spotlight: GIPHY for adding fun GIFs to your stories. Drop your favorite GIF below.

πŸ’‘ Example: "Today's spotlight: GIPHY for adding fun GIFs to your stories. Drop your favorite GIF below."

πŸ”΄ High Engagement Barrier πŸ‘€ Frequent #GIF #stories #engagement
20

Try SocialBee for streamlined content scheduling. Has anyone tried their automation features?

πŸ’‘ Example: "Try SocialBee for streamlined content scheduling. Has anyone tried their automation features?"

🟑 Medium Engagement Barrier πŸ‘€ Average #automation #scheduling #review
21

Tool highlight: Agorapulse for easy social inbox management.

πŸ’‘ Example: "Tool highlight: Agorapulse for easy social inbox management."

🟒 Low Engagement Barrier πŸ‘€ Lurker #inbox #management #tool
22

Today's tool: Headliner for making quick video clips from audio. Who creates audiograms here?

πŸ’‘ Example: "Today's tool: Headliner for making quick video clips from audio. Who creates audiograms here?"

🟑 Medium Engagement Barrier πŸ‘€ Average #video #audio #clips
23

Discover Lumen5 for turning blog posts into videos. Would you recommend it?

πŸ’‘ Example: "Discover Lumen5 for turning blog posts into videos. Would you recommend it?"

🟑 Medium Engagement Barrier πŸ‘€ Average #video #content #conversion
24

Tool of the Day: Google Alerts for staying on top of brand mentions.

πŸ’‘ Example: "Tool of the Day: Google Alerts for staying on top of brand mentions."

🟒 Low Engagement Barrier πŸ‘€ Lurker #alerts #brand #monitoring
25

Today's pick: Rebrandly for custom branded short links. Who uses branded links?

πŸ’‘ Example: "Today's pick: Rebrandly for custom branded short links. Who uses branded links?"

🟑 Medium Engagement Barrier πŸ‘€ Average #links #branding #shortener
26

Have you tried SocialPilot for managing client social accounts?

πŸ’‘ Example: "Have you tried SocialPilot for managing client social accounts?"

🟒 Low Engagement Barrier πŸ‘€ Lurker #client #management #tool
27

Tool of the Day: Snappa for creating quick social graphics. Share your last Snappa project.

πŸ’‘ Example: "Tool of the Day: Snappa for creating quick social graphics. Share your last Snappa project."

πŸ”΄ High Engagement Barrier πŸ‘€ Top #graphics #design #share
28

Spotlight on Sprout Social for detailed analytics and reporting. Who relies on these reports?

πŸ’‘ Example: "Spotlight on Sprout Social for detailed analytics and reporting. Who relies on these reports?"

🟑 Medium Engagement Barrier πŸ‘€ Average #analytics #reporting #discussion
29

Today's tool: Adobe Express for making quick social videos. Do you prefer it over Canva?

πŸ’‘ Example: "Today's tool: Adobe Express for making quick social videos. Do you prefer it over Canva?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #video #compare #tool
30

Try Brand24 for real-time social monitoring. What do you track with it?

πŸ’‘ Example: "Try Brand24 for real-time social monitoring. What do you track with it?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #monitoring #real-time #brand
31

Tool highlight: Hemingway App for clear, concise writing. Who edits posts with Hemingway?

πŸ’‘ Example: "Tool highlight: Hemingway App for clear, concise writing. Who edits posts with Hemingway?"

🟑 Medium Engagement Barrier πŸ‘€ Average #writing #editing #clarity
32

Today's tool: ContentCal for collaborative content planning. Who manages a team calendar?

πŸ’‘ Example: "Today's tool: ContentCal for collaborative content planning. Who manages a team calendar?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #collaboration #calendar #planning
33

Have you tried using Quuu for hand-curated content suggestions?

πŸ’‘ Example: "Have you tried using Quuu for hand-curated content suggestions?"

🟒 Low Engagement Barrier πŸ‘€ Lurker #content #curation #suggestions
34

Tool of the Day: Remove.bg for instant background removal. Share your before and after.

πŸ’‘ Example: "Tool of the Day: Remove.bg for instant background removal. Share your before and after."

πŸ”΄ High Engagement Barrier πŸ‘€ Top #graphics #editing #share
35

Spotlight: Airtable for content and asset organization. Who uses it to plan social?

πŸ’‘ Example: "Spotlight: Airtable for content and asset organization. Who uses it to plan social?"

🟑 Medium Engagement Barrier πŸ‘€ Average #organization #content #planning
36

Today's tool: Kapwing for quick, online video edits. Who's used Kapwing lately?

πŸ’‘ Example: "Today's tool: Kapwing for quick, online video edits. Who's used Kapwing lately?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #video #editing #review
37

Check out Pexels for high-quality free images. Where do you find your best visuals?

πŸ’‘ Example: "Check out Pexels for high-quality free images. Where do you find your best visuals?"

🟑 Medium Engagement Barrier πŸ‘€ Average #images #resources #question
38

Tool of the Day: Later's Linkin.bio for clickable Instagram feeds. Who has tried it?

πŸ’‘ Example: "Tool of the Day: Later's Linkin.bio for clickable Instagram feeds. Who has tried it?"

🟑 Medium Engagement Barrier πŸ‘€ Average #instagram #links #bio
39

Today's pick: Social Blade for tracking social growth stats. Who checks their stats weekly?

πŸ’‘ Example: "Today's pick: Social Blade for tracking social growth stats. Who checks their stats weekly?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #analytics #tracking #growth
40

Have you tried Missinglettr for automating blog post promotion?

πŸ’‘ Example: "Have you tried Missinglettr for automating blog post promotion?"

🟒 Low Engagement Barrier πŸ‘€ Lurker #automation #blog #promotion
41

Tool of the Day: Asana for project and campaign management. Share your favorite Asana tip.

πŸ’‘ Example: "Tool of the Day: Asana for project and campaign management. Share your favorite Asana tip."

πŸ”΄ High Engagement Barrier πŸ‘€ Top #project #management #tips
42

Spotlight: Google Data Studio for custom social reports. Who builds dashboards here?

πŸ’‘ Example: "Spotlight: Google Data Studio for custom social reports. Who builds dashboards here?"

🟑 Medium Engagement Barrier πŸ‘€ Frequent #analytics #dashboard #custom

How to Use These Templates

Start by choosing a tool that is relevant and useful for your community's current needs. Introduce the tool with a brief description, mention key benefits or features, and invite members to share their experiences or questions. Rotate between different categoriesβ€”analytics, content creation, scheduling, etc.β€”to keep things fresh. Use links or visual examples where possible to make exploration easy.

Best Practices

  • βœ“ Always research the tool to ensure it is reliable and up-to-date.
  • βœ“ Customize the post to relate the tool's benefits to your community's goals.
  • βœ“ Encourage members to share honest feedback or alternative tools.
  • βœ“ Include a direct link or resource to streamline access.
  • βœ“ Rotate tool categories to maintain variety and relevance.

All Platforms Tips

For all platforms, keep posts concise and visually appealing. Use clear formatting and direct links. Adapt CTA language to match your community's culture. Pin or highlight particularly valuable tools. Encourage both quick reactions and in-depth discussions.

Frequently Asked Questions

How often should I post Tool of the Day content?

Ideally, post once per day to establish a routine, but you can adjust the frequency to match your community's activity levels.

Can I feature tools that require payment?

Yes, as long as you clearly mention if a tool is paid or freemium. Balance between free and paid tools to cater to all members.

How do I encourage members to respond to these posts?

Include a direct question or call to action, and occasionally tag active members to get the conversation started.

What if a tool becomes outdated or unavailable?

Regularly review your tool list and update templates to keep recommendations relevant and functional.

Can I invite guest members to share their favorite tools?

Absolutely. Featuring member suggestions boosts participation and brings fresh perspectives to your Tool of the Day posts.

Is it okay to reuse templates?

Yes, but update the tool, examples, or CTA to keep the content feeling new and relevant.

Should I include affiliate links to tools?

You can, but always disclose affiliate relationships to maintain trust and transparency within your community.

✨
Want these customized for your Social Media Marketing community?
Generate unlimited templates with AI - tailored to your brand voice
Try Free β†’
βœ“ Copied to clipboard!