Tired of the same old Shopify conversations? Unpopular opinions can spark fresh debate and bring hidden insights to light. Use these templates to encourage respectful discussion and get your community truly talking.
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Unpopular opinion posts work because they challenge the status quo and invite members to think differently. By surfacing less-common viewpoints, you create opportunities for deeper discussion and learning. People are naturally drawn to debate, and when done respectfully, this type of content can engage even your quieter members.
For Shopify communities, where best practices can sometimes feel set in stone, sharing a counterintuitive opinion can help uncover overlooked strategies and stimulate creative problem-solving. Encouraging members to explain their reasoning also fosters empathy and greater understanding among diverse merchants and experts.
Unpopular opinion: Not every Shopify store needs a blog to succeed. Agree or disagree?
💡 Example: "Unpopular opinion: Not every Shopify store needs a blog to succeed. Agree or disagree?"
I think paid themes are overrated on Shopify. Has anyone else found free themes better?
💡 Example: "I think paid themes are overrated on Shopify. Has anyone else found free themes better?"
Is it just me, or are popups more harmful than helpful for Shopify conversions?
💡 Example: "Is it just me, or are popups more harmful than helpful for Shopify conversions?"
Hot take: Product reviews do not always increase trust on Shopify stores. Thoughts?
💡 Example: "Hot take: Product reviews do not always increase trust on Shopify stores. Thoughts?"
I believe Shopify's built-in analytics are enough for most stores. Am I missing something?
💡 Example: "I believe Shopify's built-in analytics are enough for most stores. Am I missing something?"
Is it possible that discounts actually hurt long-term brand value on Shopify?
💡 Example: "Is it possible that discounts actually hurt long-term brand value on Shopify?"
I do not use upsell apps and my AOV is just fine. Anyone else skipping upsells?
💡 Example: "I do not use upsell apps and my AOV is just fine. Anyone else skipping upsells?"
Unpopular opinion: Shopify store speed is less important than people think.
💡 Example: "Unpopular opinion: Shopify store speed is less important than people think."
I think email marketing is overrated for Shopify beginners. Do you focus elsewhere?
💡 Example: "I think email marketing is overrated for Shopify beginners. Do you focus elsewhere?"
Who actually uses Shopify's abandoned cart emails? I found them ineffective.
💡 Example: "Who actually uses Shopify's abandoned cart emails? I found them ineffective."
I believe customizing themes too much can hurt your brand. Any similar experiences?
💡 Example: "I believe customizing themes too much can hurt your brand. Any similar experiences?"
Is relying on Facebook ads a mistake for new Shopify store owners?
💡 Example: "Is relying on Facebook ads a mistake for new Shopify store owners?"
Unpopular opinion: You do not need a niche to succeed on Shopify.
💡 Example: "Unpopular opinion: You do not need a niche to succeed on Shopify."
I think Shopify Plus is unnecessary for most brands. Agree or disagree?
💡 Example: "I think Shopify Plus is unnecessary for most brands. Agree or disagree?"
Does anyone else think product videos are overhyped on Shopify stores?
💡 Example: "Does anyone else think product videos are overhyped on Shopify stores?"
Unpopular opinion: Free shipping is not always the best conversion tactic.
💡 Example: "Unpopular opinion: Free shipping is not always the best conversion tactic."
Is Shopify's app ecosystem getting too crowded? Has anyone gone app-free?
💡 Example: "Is Shopify's app ecosystem getting too crowded? Has anyone gone app-free?"
I think Shopify store owners spend too much time on branding. What do you think?
💡 Example: "I think Shopify store owners spend too much time on branding. What do you think?"
Hot take: Live chat support is not worth the effort for small Shopify stores.
💡 Example: "Hot take: Live chat support is not worth the effort for small Shopify stores."
Anyone else think influencer marketing rarely works for Shopify stores?
💡 Example: "Anyone else think influencer marketing rarely works for Shopify stores?"
I feel like mobile optimization is overemphasized. Anyone focusing on desktop first?
💡 Example: "I feel like mobile optimization is overemphasized. Anyone focusing on desktop first?"
I do not think Shopify SEO apps make a real difference. Has anyone seen real results?
💡 Example: "I do not think Shopify SEO apps make a real difference. Has anyone seen real results?"
Unpopular opinion: DIY product photography works better than pro shoots for Shopify.
💡 Example: "Unpopular opinion: DIY product photography works better than pro shoots for Shopify."
I think customers care more about price than about Shopify store design. Agree?
💡 Example: "I think customers care more about price than about Shopify store design. Agree?"
Anyone feel like Shopify's built-in payment gateway is too limiting?
💡 Example: "Anyone feel like Shopify's built-in payment gateway is too limiting?"
Is it just me, or does A/B testing rarely move the needle for Shopify stores?
💡 Example: "Is it just me, or does A/B testing rarely move the needle for Shopify stores?"
Unpopular opinion: Social proof widgets look spammy on Shopify stores.
💡 Example: "Unpopular opinion: Social proof widgets look spammy on Shopify stores."
I think launching with just one product is smarter than many. Thoughts?
💡 Example: "I think launching with just one product is smarter than many. Thoughts?"
Does anyone else skip product descriptions and just use images on Shopify?
💡 Example: "Does anyone else skip product descriptions and just use images on Shopify?"
Unpopular opinion: Shopify capital loans are not worth the risk.
💡 Example: "Unpopular opinion: Shopify capital loans are not worth the risk."
I do not see the point of adding a blog to my Shopify store. Anyone agree?
💡 Example: "I do not see the point of adding a blog to my Shopify store. Anyone agree?"
Is anyone else not using Google Analytics with Shopify? Why or why not?
💡 Example: "Is anyone else not using Google Analytics with Shopify? Why or why not?"
Hot take: Most Shopify apps slow down your store more than they help.
💡 Example: "Hot take: Most Shopify apps slow down your store more than they help."
Unpopular opinion: Running sales all the time trains customers to wait for discounts.
💡 Example: "Unpopular opinion: Running sales all the time trains customers to wait for discounts."
I think Shopify's support is not as helpful as the community. Who agrees?
💡 Example: "I think Shopify's support is not as helpful as the community. Who agrees?"
Do you think Shopify's checkout customization is overrated?
💡 Example: "Do you think Shopify's checkout customization is overrated?"
I am not convinced that adding more payment options always boosts Shopify sales.
💡 Example: "I am not convinced that adding more payment options always boosts Shopify sales."
Unpopular opinion: Most Shopify stores do not need Instagram marketing.
💡 Example: "Unpopular opinion: Most Shopify stores do not need Instagram marketing."
I think starting with dropshipping is riskier than building your own brand. Agree?
💡 Example: "I think starting with dropshipping is riskier than building your own brand. Agree?"
Does anyone else think Shopify's built-in SEO is good enough?
💡 Example: "Does anyone else think Shopify's built-in SEO is good enough?"
Unpopular opinion: You do not need to post on social media daily to grow a Shopify store.
💡 Example: "Unpopular opinion: You do not need to post on social media daily to grow a Shopify store."
I think most Shopify success stories are unrealistic. Has anyone found them helpful?
💡 Example: "I think most Shopify success stories are unrealistic. Has anyone found them helpful?"
Hot take: Shopify forums are more valuable than paid masterminds.
💡 Example: "Hot take: Shopify forums are more valuable than paid masterminds."
To use these templates, simply copy and paste a prompt into your community forum, Facebook group, Slack workspace, or any platform where your Shopify users gather. Start with a respectful tone, clarify that all opinions are welcome, and encourage members to explain their thinking. Monitor the discussion and guide it back to constructive dialogue if needed. You can also invite members to share their own unpopular opinions to keep the conversation going.
On all platforms, pin or highlight your unpopular opinion post to boost visibility. Use polls or reactions for quick engagement, but always follow up with a request for thoughtful replies. Tag relevant topics or categories so members can easily find and join the discussion.
Unpopular Opinion prompts are perfect for encouraging members to share strong feelings about popular Shopify apps or themes. For example, you could post: 'Unpopular opinion: Dawn theme is overrated compared to Debutify for conversion optimization.' This invites merchants and developers to discuss real experiences, pros, and cons in a way that surfaces less-heard perspectives and helps others evaluate their tech stack.
Debates about pricing strategies can get intense in Shopify circles, especially when merchants share unpopular opinions about free shipping, discount stacking, or transparent pricing. Set clear community guidelines, encourage evidence-based comments (like A/B test results), and redirect negativity into constructive advice. Consider follow-up prompts such as, 'Has anyone run a split test on this?' to keep the discussion productive and Shopify-focused.
For established merchants, prompts about multi-store management, Shopify Plus features, or custom app costs tend to resonate. For new merchants, prompts about first-time challenges (like importing products, using Oberlo, or understanding Shopify Payments) draw out diverse perspectives. Tailor your unpopular opinions to the experience level of your community for more relevant engagement.
Use Unpopular Opinion prompts like, 'Unpopular opinion: Shopify's built-in SEO tools aren't enough for serious growth.' This encourages merchants to share overlooked strategies or debunk common misconceptions, such as relying solely on Shopify's default meta descriptions. These discussions often surface advanced tips and can guide members toward more effective SEO practices.
Examples include: 'Unpopular opinion: Dropshipping on Shopify is outdated in 2024,' or 'Using AliExpress is harming your brand more than you think.' These statements often prompt strong reactions. As a moderator, encourage members to support their viewpoints with data, recent trends, or case studies, and remind them to respect differing business models within the Shopify ecosystem.
When Unpopular Opinion posts question widely accepted Shopify strategies, be proactive in facilitating respectful debate. Remind members that the goal is to share diverse experiences—what works for one store may not work for another. Use polls or follow-up questions to gauge the wider community’s experience, and highlight comments with actionable insights to keep discussions helpful and grounded in real Shopify scenarios.
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