Tired of trying to keep your Shopify community lively and engaged? This or That prompts are your secret weapon for sparking quick, low-pressure participation. Get ready-made ideas that make it effortless to get everyone talking.
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This or That posts tap into our natural desire for quick decision making. With two simple, contrasting options, members feel comfortable joining in because there is no wrong answer. This reduces hesitation and encourages spontaneous participation, especially from those who may be shy or new to the community.
For Shopify communities, these prompts let members share preferences and experiences tied to running their online stores, fostering a sense of belonging and mutual understanding. The casual tone makes it easy for users to jump in, driving more frequent interactions and helping build relationships among store owners, managers, and enthusiasts.
Do you prefer running flash sales or offering discount codes?
💡 Example: "Do you prefer running flash sales or offering discount codes? Tell us why!"
Digital products or physical products - which do you sell?
💡 Example: "Digital products or physical products - which do you sell?"
Are you team minimal theme or bold theme for your storefront?
💡 Example: "Are you team minimal theme or bold theme for your storefront?"
Do you prefer selling on Shopify alone or also on marketplaces like Amazon?
💡 Example: "Do you prefer selling on Shopify alone or also on marketplaces like Amazon? Share your reasons!"
Manual order fulfillment or automated apps - which do you use?
💡 Example: "Manual order fulfillment or automated apps - which do you use?"
Is your store open year-round or do you focus on seasonal launches?
💡 Example: "Is your store open year-round or do you focus on seasonal launches?"
Pop-ups or embedded forms - how do you collect emails?
💡 Example: "Pop-ups or embedded forms - how do you collect emails?"
Do you invest more in ads or organic social for your Shopify store?
💡 Example: "Do you invest more in ads or organic social for your Shopify store? Let us know!"
Are you an early bird or night owl when working on your shop?
💡 Example: "Are you an early bird or night owl when working on your shop?"
Weekly or monthly reports - how do you track your store's progress?
💡 Example: "Weekly or monthly reports - how do you track your store's progress?"
Do you prefer free shipping or discounted prices to attract buyers?
💡 Example: "Do you prefer free shipping or discounted prices to attract buyers? Tell us why!"
Manual product photography or using stock images - what's your go-to?
💡 Example: "Manual product photography or using stock images - what's your go-to? Share your thoughts!"
Chatbot support or personal email replies - which do you prefer for customer service?
💡 Example: "Chatbot support or personal email replies - which do you prefer for customer service?"
Are you more about launching new products or optimizing existing ones?
💡 Example: "Are you more about launching new products or optimizing existing ones?"
Do you build your own Shopify theme or buy a pre-made one?
💡 Example: "Do you build your own Shopify theme or buy a pre-made one?"
Do you prefer running your store solo or with a team?
💡 Example: "Do you prefer running your store solo or with a team?"
Are you a fan of upselling or cross-selling in your store?
💡 Example: "Are you a fan of upselling or cross-selling in your store? Which works best for you?"
Mobile-first design or desktop-first - what do you focus on?
💡 Example: "Mobile-first design or desktop-first - what do you focus on?"
Do you find more success with influencer marketing or paid ads?
💡 Example: "Do you find more success with influencer marketing or paid ads? Share your wins!"
Do you prefer using Shopify apps or custom code for new features?
💡 Example: "Do you prefer using Shopify apps or custom code for new features?"
Run your own fulfillment or use a 3PL partner - which do you choose?
💡 Example: "Run your own fulfillment or use a 3PL partner - which do you choose?"
Do you use Shopify's built-in analytics or a third-party tool?
💡 Example: "Do you use Shopify's built-in analytics or a third-party tool?"
Is your homepage focused on storytelling or products?
💡 Example: "Is your homepage focused on storytelling or products? Why did you choose that?"
Do you prefer chat-based or email-based customer support?
💡 Example: "Do you prefer chat-based or email-based customer support?"
Do you launch products with a big campaign or quietly add them?
💡 Example: "Do you launch products with a big campaign or quietly add them?"
Are you more likely to offer a first-time buyer discount or a loyalty program?
💡 Example: "Are you more likely to offer a first-time buyer discount or a loyalty program? Why?"
Do you manage your store's SEO yourself or hire an expert?
💡 Example: "Do you manage your store's SEO yourself or hire an expert?"
Do you prefer branded packaging or eco-friendly packaging?
💡 Example: "Do you prefer branded packaging or eco-friendly packaging? Share your reasons!"
Are you team Shopify Flow or manual task management?
💡 Example: "Are you team Shopify Flow or manual task management?"
Do you handle customer queries yourself or outsource support?
💡 Example: "Do you handle customer queries yourself or outsource support?"
Do you update your store design often or stick with one look?
💡 Example: "Do you update your store design often or stick with one look? Why?"
Bulk product uploads or one-by-one - how do you add new items?
💡 Example: "Bulk product uploads or one-by-one - how do you add new items?"
Do you prefer using Shopify Payments or a third-party gateway?
💡 Example: "Do you prefer using Shopify Payments or a third-party gateway?"
Are you team product bundles or single-item sales?
💡 Example: "Are you team product bundles or single-item sales? Which works best for your store?"
Do you set your store for global shipping or local delivery only?
💡 Example: "Do you set your store for global shipping or local delivery only?"
Do you focus more on B2C or B2B sales in your Shopify strategy?
💡 Example: "Do you focus more on B2C or B2B sales in your Shopify strategy?"
Live chat or contact forms - how do you connect with customers?
💡 Example: "Live chat or contact forms - how do you connect with customers?"
Do you run your own photography or hire professionals?
💡 Example: "Do you run your own photography or hire professionals?"
Are you a fan of big product launches or slow and steady releases?
💡 Example: "Are you a fan of big product launches or slow and steady releases? Share your tips!"
Do you prefer to automate returns or handle them manually?
💡 Example: "Do you prefer to automate returns or handle them manually?"
Shopify blog or external blog - where do you publish content?
💡 Example: "Shopify blog or external blog - where do you publish content?"
Do you focus more on customer acquisition or retention?
💡 Example: "Do you focus more on customer acquisition or retention? Why?"
To use these templates, simply copy and paste one into your community platform of choice. Post them during peak activity times or as conversation starters when engagement feels slow. Encourage members to share their reasoning for added depth, but keep participation pressure-free. Rotate themes based on current trends or your community's interests for best results.
Since you can use these on any platform, tailor each prompt's format to fit the native style. Use short captions for Instagram or Facebook, poll features where available, and threaded replies for forums or Slack. Always monitor responses to keep the tone friendly and on-brand.
When using 'This or That' templates to compare Shopify apps, focus on popular use cases within your community such as email marketing, reviews, or upsells. Encourage members to share their experiences and reasons for preferring one app over another. This not only increases engagement but also provides valuable peer insights for other Shopify store owners considering similar tools.
Effective topics for Shopify store design include choices like 'Single-page checkout vs Multi-step checkout,' 'Homepage video banner vs Static image,' or 'Grid layout vs List layout for collections.' These comparisons resonate with Shopify merchants facing real design decisions and can prompt detailed feedback about conversion rates and customer experience.
Customize your templates to highlight Shopify sales features and approaches, such as 'Automatic discounts vs Discount codes' or 'Using Shopify Scripts vs Native discounting.' Ask members to discuss which drives more conversions or has worked better during peak seasons, leveraging terminology and scenarios unique to the Shopify ecosystem.
Yes, comparing payment gateways like 'Shopify Payments vs PayPal' or 'Manual payments vs Accelerated checkouts' can help foster relevant discussions. Make sure to frame questions with specifics, such as transaction fees, payout speed, integration ease, or buyer trust, to elicit more nuanced responses from Shopify merchants.
Set clear community guidelines about respectful feedback and remind members that all feedback should be constructive and based on personal experience. You can also encourage users to share what business model or store size they have, as context matters greatly on Shopify, helping explain why one solution works better for some than others.
Structure 'This or That' questions around typical Shopify fulfillment dilemmas, such as 'In-house shipping vs Shopify Fulfillment Network,' or 'Fulfillment by Amazon vs Local 3PL.' Include prompts about shipping speed, cost, integration, and scalability, which are top concerns for Shopify merchants weighing their fulfillment choices.
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