The Ultimate Publishing Community This or That Content Collection

Need a quick way to spark conversation in your publishing community? This or That questions offer a playful and easy entry point for members to join in. Use these ready-made prompts to boost interaction and keep your space lively.

Publishing 41 Templates

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Why This Works

This or That prompts tap into the natural human tendency to compare and choose, making it effortless for members to participate. By presenting two clear, contrasting options, you remove the pressure of crafting a complex response and invite quick, fun decision-making. This approach breaks the ice and lowers barriers for even shy or newer members.

In publishing communities, these prompts celebrate personal preferences related to reading, writing, and the creative process. They create lighthearted moments, foster camaraderie, and encourage members to share stories behind their choices. Over time, this builds a sense of belonging and keeps engagement high.

41 Ready-to-Use Templates

1

Print books or ebooks - which do you prefer for your reading sessions?

💡 Example: "Print books or ebooks - which do you prefer for your reading sessions? I love the smell of print books!"

🟡 Medium Engagement Barrier 👤 Average #reading #format #preference
2

Early morning writing or late night writing - what works best for you?

💡 Example: "Early morning writing or late night writing - what works best for you? I am a night owl!"

🟡 Medium Engagement Barrier 👤 Frequent #writing #routine #habits
3

Fiction or nonfiction - which do you reach for first?

💡 Example: "Fiction or nonfiction - which do you reach for first? Always fiction for me."

🟡 Medium Engagement Barrier 👤 Average #genre #reading #preference
4

Self-publishing or traditional publishing - which path intrigues you more?

💡 Example: "Self-publishing or traditional publishing - which path intrigues you more? Self-pub gives more control."

🟡 Medium Engagement Barrier 👤 Irregular #publishing #career #opinion
5

Writing by hand or typing on a computer - what is your go-to?

💡 Example: "Writing by hand or typing on a computer - what is your go-to? Typing all the way!"

🟡 Medium Engagement Barrier 👤 Frequent #writing #tools #process
6

Short stories or full-length novels - which do you enjoy reading more?

💡 Example: "Short stories or full-length novels - which do you enjoy reading more? Novels."

🟢 Low Engagement Barrier 👤 Lurker #reading #format #preference
7

Plotter or pantser - how do you approach your writing projects?

💡 Example: "Plotter or pantser - how do you approach your writing projects? I am a pantser at heart!"

🔴 High Engagement Barrier 👤 Top #writing #process #methods
8

Cover art or book blurb - which draws you in first?

💡 Example: "Cover art or book blurb - which draws you in first? Always the cover first!"

🟡 Medium Engagement Barrier 👤 Average #books #marketing #design
9

Beta readers or editors - who do you turn to first for feedback?

💡 Example: "Beta readers or editors - who do you turn to first for feedback? I trust my beta team first."

🔴 High Engagement Barrier 👤 Frequent #writing #feedback #process
10

Audiobooks or podcasts - which do you listen to while commuting?

💡 Example: "Audiobooks or podcasts - which do you listen to while commuting? Podcasts for me."

🟡 Medium Engagement Barrier 👤 Irregular #audio #reading #habits
11

Writing sprints or slow and steady sessions - how do you get words down?

💡 Example: "Writing sprints or slow and steady sessions - how do you get words down? Sprints help me focus!"

🟡 Medium Engagement Barrier 👤 Frequent #writing #habits #productivity
12

Bookstore browsing or online book shopping - which do you love more?

💡 Example: "Bookstore browsing or online book shopping - which do you love more? Nothing beats a real bookstore."

🟡 Medium Engagement Barrier 👤 Average #books #shopping #experience
13

Standalone books or series - what do you prefer to read?

💡 Example: "Standalone books or series - what do you prefer to read? Series."

🟢 Low Engagement Barrier 👤 Lurker #reading #format #preference
14

First drafts or final edits - which stage do you enjoy more?

💡 Example: "First drafts or final edits - which stage do you enjoy more? I love polishing in edits."

🟡 Medium Engagement Barrier 👤 Frequent #writing #process #stages
15

Writing in silence or with music - what helps your creativity?

💡 Example: "Writing in silence or with music - what helps your creativity? Music every time."

🟡 Medium Engagement Barrier 👤 Average #writing #environment #habits
16

Prologues or epilogues - which do you find more impactful?

💡 Example: "Prologues or epilogues - which do you find more impactful? Epilogues for me."

🟢 Low Engagement Barrier 👤 Irregular #books #structure #opinion
17

Plot-driven or character-driven stories - what grabs your attention?

💡 Example: "Plot-driven or character-driven stories - what grabs your attention? Character-driven."

🟡 Medium Engagement Barrier 👤 Average #reading #genre #preference
18

Short chapters or long chapters - how do you like your books structured?

💡 Example: "Short chapters or long chapters - how do you like your books structured? Short chapters."

🟢 Low Engagement Barrier 👤 Lurker #books #structure #preference
19

Writing solo or co-authoring - have you tried both?

💡 Example: "Writing solo or co-authoring - have you tried both? Co-authoring was fun!"

🔴 High Engagement Barrier 👤 Top #writing #collaboration #experience
20

Writing retreats or virtual workshops - which would you pick?

💡 Example: "Writing retreats or virtual workshops - which would you pick? I love the idea of retreats."

🟡 Medium Engagement Barrier 👤 Average #writing #events #learning
21

Paperback or hardcover - which format do you buy most often?

💡 Example: "Paperback or hardcover - which format do you buy most often? Paperback."

🟢 Low Engagement Barrier 👤 Lurker #books #format #shopping
22

Daily word count goals or time-based writing sessions - what motivates you?

💡 Example: "Daily word count goals or time-based writing sessions - what motivates you? I set word count targets."

🟡 Medium Engagement Barrier 👤 Frequent #writing #habits #motivation
23

Book fairs or author signings - which event would you attend first?

💡 Example: "Book fairs or author signings - which event would you attend first? Author signings."

🟢 Low Engagement Barrier 👤 Irregular #events #publishing #community
24

Writing prompt books or online prompts - where do you find inspiration?

💡 Example: "Writing prompt books or online prompts - where do you find inspiration? I love online prompts."

🟡 Medium Engagement Barrier 👤 Average #writing #inspiration #resources
25

Reading one book at a time or juggling several - what is your style?

💡 Example: "Reading one book at a time or juggling several - what is your style? I read three at once."

🟡 Medium Engagement Barrier 👤 Frequent #reading #habits #preference
26

Book reviews or author interviews - which do you read first?

💡 Example: "Book reviews or author interviews - which do you read first? Reviews usually."

🟢 Low Engagement Barrier 👤 Lurker #reading #content #preference
27

Fantasy or mystery - which genre do you gravitate toward?

💡 Example: "Fantasy or mystery - which genre do you gravitate toward? Mystery for sure."

🟡 Medium Engagement Barrier 👤 Average #genre #reading #preference
28

Writing in cafes or at home - where do you feel most productive?

💡 Example: "Writing in cafes or at home - where do you feel most productive? Cafes inspire me."

🟡 Medium Engagement Barrier 👤 Frequent #writing #environment #habits
29

Daily journaling or structured outlining - what is your process?

💡 Example: "Daily journaling or structured outlining - what is your process? I outline every project."

🟡 Medium Engagement Barrier 👤 Average #writing #process #habits
30

Reading book samples or trusting recommendations - how do you pick your next read?

💡 Example: "Reading book samples or trusting recommendations - how do you pick your next read? I go by recs!"

🔴 High Engagement Barrier 👤 Top #reading #decision #habits
31

Writing with snacks or without - does food fuel your creativity?

💡 Example: "Writing with snacks or without - does food fuel your creativity? Snacks all the way."

🟢 Low Engagement Barrier 👤 Lurker #writing #habits #fun
32

Publishing under your real name or a pen name - which would you choose?

💡 Example: "Publishing under your real name or a pen name - which would you choose? Pen name for privacy."

🟡 Medium Engagement Barrier 👤 Average #publishing #identity #preference
33

Reading in bed or on the go - where do you get most of your reading done?

💡 Example: "Reading in bed or on the go - where do you get most of your reading done? In bed every night."

🟢 Low Engagement Barrier 👤 Lurker #reading #habits #location
34

Book launch parties online or in person - which would you attend?

💡 Example: "Book launch parties online or in person - which would you attend? Online is easier for me."

🟡 Medium Engagement Barrier 👤 Irregular #events #publishing #community
35

Writing with outlines or discovering the story as you go?

💡 Example: "Writing with outlines or discovering the story as you go? I outline everything."

🔴 High Engagement Barrier 👤 Top #writing #process #methods
36

Bookmarks or dog-eared pages - how do you save your place?

💡 Example: "Bookmarks or dog-eared pages - how do you save your place? Bookmarks only."

🟢 Low Engagement Barrier 👤 Lurker #reading #habits #fun
37

Longhand revisions or digital editing - how do you polish your drafts?

💡 Example: "Longhand revisions or digital editing - how do you polish your drafts? Digital all the way."

🟡 Medium Engagement Barrier 👤 Average #writing #editing #process
38

Reading for pleasure or research - what is your current focus?

💡 Example: "Reading for pleasure or research - what is your current focus? Pleasure right now."

🟡 Medium Engagement Barrier 👤 Frequent #reading #habits #purpose
39

Publishing monthly newsletters or quarterly updates - which do you prefer?

💡 Example: "Publishing monthly newsletters or quarterly updates - which do you prefer? Monthly keeps me in the loop."

🟡 Medium Engagement Barrier 👤 Irregular #publishing #newsletters #communication
40

Reading reviews before buying or after finishing a book?

💡 Example: "Reading reviews before buying or after finishing a book? I check reviews first."

🟢 Low Engagement Barrier 👤 Lurker #reading #reviews #habits
41

Anthologies or single-author collections - which do you choose?

💡 Example: "Anthologies or single-author collections - which do you choose? Anthologies."

🟢 Low Engagement Barrier 👤 Irregular #books #format #preference

How to Use These Templates

To implement these templates, simply copy and paste your chosen prompt into your community's post or story feature. Tag or mention relevant members to nudge participation, and consider following up with your own answer to set the tone. Rotate topics to keep things fresh, and encourage members to elaborate on their choices for deeper conversations. These prompts work well as regular features, icebreakers, or quick engagement boosts during slow periods.

Best Practices

  • Keep prompts light and avoid divisive or controversial topics.
  • Rotate between reading, writing, and publishing themes for variety.
  • Encourage members to explain their choices for richer interaction.
  • Respond to members' answers to keep the conversation flowing.
  • Adapt prompts to current trends or community interests when possible.

All Platforms Tips

These This or That templates are designed for all platforms. For forums and groups, use them as standalone posts or conversation starters. On social media, try them in stories with poll stickers or as image captions. For newsletters or email-based communities, include a prompt at the top or bottom to invite replies. Always monitor responses and engage with members to maximize participation.

Frequently Asked Questions

What is a This or That post for publishing communities?

A This or That post presents two contrasting publishing-related options and invites members to quickly pick one, sparking lighthearted conversation.

How can I encourage members to reply to These prompts?

Keep prompts simple, respond to answers, tag members, and occasionally share your own choice to set the example.

Can I use these templates on any platform?

Yes, these prompts are designed for forums, social media, newsletters, and other online community spaces.

How often should I post This or That prompts?

Try posting once or twice a week, or during slow periods, to maintain engagement without overwhelming the community.

Should I allow members to explain their choices?

Absolutely. Inviting explanations leads to richer conversations and helps members connect over shared experiences.

Are there topics I should avoid?

Avoid polarizing, controversial, or overly personal topics. Keep prompts light, fun, and easy for everyone to answer.

Can I customize these templates?

Yes, feel free to tweak the wording or tailor prompts to match your community's specific interests and style.

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