Struggling to get your marketing community talking? Guessing Games are a playful way to spark interaction and keep your members curious. Use these templates to turn engagement into fun, with easy prompts anyone can join in on.
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Guessing Games tap into our natural curiosity and desire to solve puzzles, making them an irresistible way to boost participation. By offering lighthearted clues and inviting predictions, you lower the barrier to entry for even your quietest members. These games create a safe, low-pressure environment, encouraging everyone to join without fear of being wrong.
In marketing communities, playful guessing challenges can spark creative thinking and friendly competition. They help members feel included and valued, all while subtly reinforcing marketing concepts and news. The result is higher engagement, increased knowledge sharing, and a more vibrant, connected space.
Guess which brand is behind this slogan: Just Do It.
💡 Example: "Guess which brand is behind this slogan: Just Do It."
Which social media platform launched Stories first? Take a guess.
💡 Example: "Which social media platform launched Stories first? Take a guess."
Can you guess the color most used in fast food logos?
💡 Example: "Can you guess the color most used in fast food logos?"
I am a search engine that starts with G. Who am I?
💡 Example: "I am a search engine that starts with G. Who am I?"
Guess how many ads the average person sees per day. Closest wins!
💡 Example: "Guess how many ads the average person sees per day. Closest wins!"
Which company is known for its 'Share a Coke' campaign?
💡 Example: "Which company is known for its 'Share a Coke' campaign?"
I am a bird, but also a social media platform. What am I?
💡 Example: "I am a bird, but also a social media platform. What am I?"
Guess the year Facebook was founded.
💡 Example: "Guess the year Facebook was founded."
Which ad format is skippable after 5 seconds? Name it!
💡 Example: "Which ad format is skippable after 5 seconds? Name it!"
I am the most used hashtag on Instagram. What am I?
💡 Example: "I am the most used hashtag on Instagram. What am I?"
Guess which brand's logo features a swoosh.
💡 Example: "Guess which brand's logo features a swoosh."
Which marketing channel is best for B2B? Take your pick!
💡 Example: "Which marketing channel is best for B2B? Take your pick!"
I am a color often linked to trust in branding. Guess me.
💡 Example: "I am a color often linked to trust in branding. Guess me."
Guess the company with the highest ad spend last year!
💡 Example: "Guess the company with the highest ad spend last year!"
Which platform is famous for short, looping videos?
💡 Example: "Which platform is famous for short, looping videos?"
Can you name the first ever TV commercial product?
💡 Example: "Can you name the first ever TV commercial product?"
Guess the emoji most used in marketing emails.
💡 Example: "Guess the emoji most used in marketing emails."
I am a metric that shows clicks divided by impressions. What am I?
💡 Example: "I am a metric that shows clicks divided by impressions. What am I?"
Which company started Black Friday sales online first?
💡 Example: "Which company started Black Friday sales online first?"
Guess the classic ad jingle: 'I'm Lovin' It'.
💡 Example: "Guess the classic ad jingle: 'I'm Lovin' It'."
Which platform is best for video ads? Cast your guess!
💡 Example: "Which platform is best for video ads? Cast your guess!"
I am a type of ad that appears at the top of Google search. Name me.
💡 Example: "I am a type of ad that appears at the top of Google search. Name me."
Guess which company uses a bitten apple as its logo.
💡 Example: "Guess which company uses a bitten apple as its logo."
Can you guess the first hashtag ever used on Twitter?
💡 Example: "Can you guess the first hashtag ever used on Twitter?"
Which color is often used for clearance sales?
💡 Example: "Which color is often used for clearance sales?"
I am a platform known for professional networking. What am I?
💡 Example: "I am a platform known for professional networking. What am I?"
Guess which company launched the 'Think Different' campaign.
💡 Example: "Guess which company launched the 'Think Different' campaign."
Which marketing buzzword means 'going viral'? Share your guess.
💡 Example: "Which marketing buzzword means 'going viral'? Share your guess."
I am a three-letter metric for paid ad cost. What am I?
💡 Example: "I am a three-letter metric for paid ad cost. What am I?"
Guess the brand famous for its tick-shaped logo.
💡 Example: "Guess the brand famous for its tick-shaped logo."
Which month is known as 'Back to School' for marketers?
💡 Example: "Which month is known as 'Back to School' for marketers?"
I am the main color in the YouTube logo. What am I?
💡 Example: "I am the main color in the YouTube logo. What am I?"
Guess which email subject line gets the highest open rates.
💡 Example: "Guess which email subject line gets the highest open rates."
Which company is behind the 'Open Happiness' campaign?
💡 Example: "Which company is behind the 'Open Happiness' campaign?"
I am a marketing funnel stage before conversion. Name me.
💡 Example: "I am a marketing funnel stage before conversion. Name me."
Guess the number of characters allowed in a tweet.
💡 Example: "Guess the number of characters allowed in a tweet."
Which platform is known for disappearing content?
💡 Example: "Which platform is known for disappearing content?"
Can you name the first influencer to hit 1M Instagram followers?
💡 Example: "Can you name the first influencer to hit 1M Instagram followers?"
I am the metric that tracks people leaving your site. What am I?
💡 Example: "I am the metric that tracks people leaving your site. What am I?"
Guess which company uses the smile logo from A to Z.
💡 Example: "Guess which company uses the smile logo from A to Z."
Pick a template that fits your community's vibe and customize it with your brand or current topics. Post with a clear question and fun clue, then encourage replies. Reveal the answer after a set time to close the loop and celebrate participation. Rotate between different templates to keep things fresh and inclusive, aiming for regular but not overwhelming frequency.
On all platforms, use concise clues and clear CTAs. Pair the prompt with an eye-catching image or emoji to grab attention in feeds. Pin or highlight popular guessing threads, and tag active members to boost participation. For chat-based communities, consider limiting each game to a set time window for fast-paced fun.
Aim for 1-2 times per week to keep things fresh and avoid member fatigue. Adjust based on engagement.
Start with easy, low-barrier questions and tag a few members to encourage participation. Celebrate all answers to build momentum.
Respond positively and thank members for joining in. The goal is fun, not correctness, so keep feedback light and encouraging.
Yes, these templates are designed for all major platforms. Adjust length and visuals to match your platform's style.
Reveal the answer after a set period, such as a few hours or a day, to maximize suspense and ensure everyone can join.
Track replies, likes, and new member participation. Compare post engagement with your community's average to gauge impact.
Prizes are optional. Recognition or shout-outs often work just as well to motivate participation and keep it lighthearted.