Staying ahead in the makeup world can be overwhelming with trends and news changing so quickly. These industry news templates make it simple to keep your community informed and engaged with credible updates. Save time while sparking meaningful conversation that strengthens your group.
Plan your content calendar and auto-post to Skool, Circle, or Mighty Networks
Sharing industry news helps establish your community as a trusted source for timely and relevant information. It taps into members' natural curiosity and desire to stay on top of trends, which increases their engagement and loyalty. By presenting updates in a way that invites discussion, you encourage members to share their own insights, leading to richer conversations and a more connected group.
This approach also helps members feel more invested in the community, as they see it as a place where they learn and contribute. Inviting reflection on how news impacts their routines or preferences makes the information more actionable. Ultimately, industry news posts position your community as both credible and approachable, fostering trust and participation.
Did you see the latest trend in bold lip colors this season? How will this influence your makeup choices?
💡 Example: "Did you see the latest trend in bold lip colors this season? How will this influence your makeup choices?"
A major brand just released a vegan foundation line. Would you try it?
💡 Example: "A major brand just released a vegan foundation line. Would you try it?"
New research suggests SPF in makeup is more effective than ever. Does this change your daily routine?
💡 Example: "New research suggests SPF in makeup is more effective than ever. Does this change your daily routine?"
Celebrity makeup artist tips are trending online. Have you tried any of these techniques?
💡 Example: "Celebrity makeup artist tips are trending online. Have you tried any of these techniques?"
Big news - microplastic bans may affect glitter products soon. How do you feel about this change?
💡 Example: "Big news - microplastic bans may affect glitter products soon. How do you feel about this change?"
What is your reaction to the latest makeup award winners announced this week?
💡 Example: "What is your reaction to the latest makeup award winners announced this week?"
Did you catch the new TikTok makeup hack everyone is trying?
💡 Example: "Did you catch the new TikTok makeup hack everyone is trying?"
A top makeup brand just announced a collaboration with an influencer. Are you excited?
💡 Example: "A top makeup brand just announced a collaboration with an influencer. Are you excited?"
Sustainable packaging is a growing focus in beauty. Would this influence what you buy?
💡 Example: "Sustainable packaging is a growing focus in beauty. Would this influence what you buy?"
A new study links certain makeup ingredients to skin sensitivity. Will you check your products?
💡 Example: "A new study links certain makeup ingredients to skin sensitivity. Will you check your products?"
Major beauty retailers are expanding their cruelty-free product lines. Thoughts?
💡 Example: "Major beauty retailers are expanding their cruelty-free product lines. Thoughts?"
Which makeup trend from this year surprised you the most?
💡 Example: "Which makeup trend from this year surprised you the most?"
Did you know mascara sales hit a record high last quarter?
💡 Example: "Did you know mascara sales hit a record high last quarter?"
A new palette launch is making waves online. Have you seen the swatches yet?
💡 Example: "A new palette launch is making waves online. Have you seen the swatches yet?"
How do you feel about the return of glossy lips?
💡 Example: "How do you feel about the return of glossy lips?"
Experts predict blue eyeshadow will make a comeback. Would you wear it?
💡 Example: "Experts predict blue eyeshadow will make a comeback. Would you wear it?"
What do you think of the latest natural makeup movement?
💡 Example: "What do you think of the latest natural makeup movement?"
Have you noticed more brands offering refillable compacts?
💡 Example: "Have you noticed more brands offering refillable compacts?"
Industry insiders say clean beauty is here to stay. Do you agree?
💡 Example: "Industry insiders say clean beauty is here to stay. Do you agree?"
A new regulation may change how makeup is labeled. How important is ingredient transparency to you?
💡 Example: "A new regulation may change how makeup is labeled. How important is ingredient transparency to you?"
What is your go-to source for makeup news and updates?
💡 Example: "What is your go-to source for makeup news and updates?"
Which recent celebrity makeup look has inspired you the most?
💡 Example: "Which recent celebrity makeup look has inspired you the most?"
Did you hear about the upcoming global makeup expo? Would you attend if you could?
💡 Example: "Did you hear about the upcoming global makeup expo? Would you attend if you could?"
Makeup brands are investing more in virtual try-on tech. Have you tried it yet?
💡 Example: "Makeup brands are investing more in virtual try-on tech. Have you tried it yet?"
What impact do you think social media has on makeup trends?
💡 Example: "What impact do you think social media has on makeup trends?"
A new indie brand is gaining buzz for its inclusive shade range. Have you checked them out?
💡 Example: "A new indie brand is gaining buzz for its inclusive shade range. Have you checked them out?"
Have you seen the latest makeup challenge trending on Instagram?
💡 Example: "Have you seen the latest makeup challenge trending on Instagram?"
Which eco-friendly makeup swap are you most excited to try?
💡 Example: "Which eco-friendly makeup swap are you most excited to try?"
How do you stay updated on ingredient changes or recalls in makeup products?
💡 Example: "How do you stay updated on ingredient changes or recalls in makeup products?"
There is a new focus on skincare-makeup hybrids. Does this combo appeal to you?
💡 Example: "There is a new focus on skincare-makeup hybrids. Does this combo appeal to you?"
A popular beauty box is adding more indie labels. Will this make you subscribe?
💡 Example: "A popular beauty box is adding more indie labels. Will this make you subscribe?"
Which makeup innovation this year do you think will last?
💡 Example: "Which makeup innovation this year do you think will last?"
How do you feel about AI-powered shade matching tools?
💡 Example: "How do you feel about AI-powered shade matching tools?"
A new app lets you try on virtual makeup looks. Would you download it?
💡 Example: "A new app lets you try on virtual makeup looks. Would you download it?"
What are your thoughts on the rise of gender-neutral makeup lines?
💡 Example: "What are your thoughts on the rise of gender-neutral makeup lines?"
Did you know some brands are now carbon-neutral? Does this affect your purchase decisions?
💡 Example: "Did you know some brands are now carbon-neutral? Does this affect your purchase decisions?"
What is your favorite recent innovation in mascara or eyeliner?
💡 Example: "What is your favorite recent innovation in mascara or eyeliner?"
Which makeup influencer's reviews do you trust most for industry news?
💡 Example: "Which makeup influencer's reviews do you trust most for industry news?"
A new blush formula claims to last 24 hours. Would you try it?
💡 Example: "A new blush formula claims to last 24 hours. Would you try it?"
How has the pandemic changed your makeup routine according to recent studies?
💡 Example: "How has the pandemic changed your makeup routine according to recent studies?"
Have you tried any products from the latest celebrity-owned makeup lines?
💡 Example: "Have you tried any products from the latest celebrity-owned makeup lines?"
Scan relevant news sources like beauty publications, reputable blogs, and official brand channels for updates. Choose a template that fits the news item and customize it with specifics, such as brand names or trend details. Post regularly to maintain momentum, and always invite feedback or discussion to keep the conversation going. Use polls, open questions, or shareable infographics to vary your approach and reach different types of members.
Since these templates are for all platforms, adjust formats as needed: use shorter posts for Twitter or Stories, and longer explanations or threaded discussions for Facebook, Reddit, or forums. Always add a visual or link when possible for added credibility and engagement.
To maintain an informative tone, focus on sharing factual details such as ingredient innovations, shade expansions, or unique formulations in your industry news posts. Compare the new launch to existing products in the market, discuss trends (like the rise of skinimalism), and invite members to share their own experiences or reviews. This approach fosters discussion while keeping the post neutral and engaging.
When covering regulatory updates—such as new EU guidelines on cosmetic preservatives or ingredient restrictions—use a template section to summarize the regulation, explain its impact on everyday makeup products, and provide practical advice for both consumers and professionals (e.g., how to identify banned ingredients on labels). Encourage members to share questions or concerns for further discussion.
Leverage template features to showcase trending techniques by including visuals, step-by-step highlights, or expert commentary. For example, dedicate a segment to breaking down what 'cloud skin' means, cite artists popularizing the trend, and link to relevant tutorials or brand campaigns. Ask members if they’ve tried the technique or have tips to share, driving community engagement.
Use the template’s 'community reactions' or 'editor’s note' sections to present a balanced overview of the issue—summarizing key events, quoting official statements from brands or influencers, and highlighting the broader industry implications (like the push for inclusivity). Set ground rules for respectful discussion and offer prompts that focus on long-term industry change instead of personal attacks.
Dedicate news slots for 'upcoming launches' and use countdowns or visual galleries to preview new collections. Include details on exclusive shades, packaging, and purchase windows. You can also compare this season’s offerings to previous years to spark discussion on innovation or predict trends, encouraging members to share their purchase plans or wishlists.
Highlight collaboration news by discussing both the brand’s and collaborator’s background, the creative process behind the collection, and any exclusive features (like custom shades). Use template sections for behind-the-scenes insights, official campaign previews, and community polls on anticipated favorites. Invite members to speculate on the collection’s impact or share their thoughts on previous brand collabs.
Skool · Circle · Mighty Networks