Finding it hard to keep your lead generation community informed and engaged? Busting industry myths is a proven way to encourage critical thinking, clarify facts, and spark lively conversations. These Myth Buster templates make it easy to challenge misconceptions and build a smarter, more active community.
Plan your content calendar and auto-post to Skool, Circle, or Mighty Networks
Myth Buster posts tap into curiosity and invite members to question assumptions. By challenging common misconceptions, you encourage fact-based dialogue and help your community stay informed about what really works in lead generation. This approach not only sparks engagement but also positions your community as a trustworthy resource.
Correcting myths reduces confusion, builds member confidence, and fosters a culture of learning. When community members see myths debunked with credible sources, they are more likely to share their own experiences and insights. This drives deeper participation and helps everyone make better decisions.
Myth: More leads always mean more sales. Why might this not be true?
💡 Example: "Myth: More leads always mean more sales. Why might this not be true? Share your thoughts below."
Is cold calling dead in lead generation? Let's bust this myth together.
💡 Example: "Is cold calling dead in lead generation? Let's bust this myth together. What has been your experience?"
Myth: Buying lead lists is the quickest way to grow. Fact or fiction?
💡 Example: "Myth: Buying lead lists is the quickest way to grow. Fact or fiction? Discuss below."
Lead magnets only work for B2C businesses. Have you seen otherwise?
💡 Example: "Lead magnets only work for B2C businesses. Have you seen otherwise? Share examples."
Some say 'automation replaces human touch in lead gen.' Do you agree or disagree?
💡 Example: "Some say automation replaces human touch in lead gen. Do you agree or disagree? Explain your answer."
Myth: You need a big budget to generate quality leads. What do you think?
💡 Example: "Myth: You need a big budget to generate quality leads. What do you think? Share your thoughts."
Email marketing is outdated for lead generation. True or false?
💡 Example: "Email marketing is outdated for lead generation. True or false? Vote and explain."
Does social media only help with brand awareness, not leads? Let's explore this myth.
💡 Example: "Does social media only help with brand awareness, not leads? Let's explore this myth."
Myth: Every lead is a good lead. Can you spot the flaw?
💡 Example: "Myth: Every lead is a good lead. Can you spot the flaw? Comment below."
Some believe SEO has no role in lead generation. What do you think?
💡 Example: "Some believe SEO has no role in lead generation. What do you think? Share your opinion."
Myth: Chatbots drive away potential leads. Have you seen this happen?
💡 Example: "Myth: Chatbots drive away potential leads. Have you seen this happen? Tell us more."
Only sales teams should handle lead generation. Do you agree?
💡 Example: "Only sales teams should handle lead generation. Do you agree? Why or why not?"
Myth: Longer forms always mean higher quality leads. Thoughts?
💡 Example: "Myth: Longer forms always mean higher quality leads. Thoughts? Share experiences."
Some say webinars are too old school for lead gen. What results have you seen?
💡 Example: "Some say webinars are too old school for lead gen. What results have you seen?"
Myth: Lead generation is only about quantity, not quality.
💡 Example: "Myth: Lead generation is only about quantity, not quality."
Does offering more freebies always boost your leads? Let's discuss.
💡 Example: "Does offering more freebies always boost your leads? Let's discuss."
Myth: Lead generation stops after you get a contact's email.
💡 Example: "Myth: Lead generation stops after you get a contact's email."
Some believe LinkedIn is only for B2B leads. True for you?
💡 Example: "Some believe LinkedIn is only for B2B leads. True for you? Share examples."
Myth: You can automate your entire lead generation process. Is it possible?
💡 Example: "Myth: You can automate your entire lead generation process. Is it possible?"
Is it a myth that only big companies can generate high-quality leads?
💡 Example: "Is it a myth that only big companies can generate high-quality leads?"
Some say paid ads are better than organic lead gen. What do you think?
💡 Example: "Some say paid ads are better than organic lead gen. What do you think?"
Myth: All website visitors can become leads if you have the right form.
💡 Example: "Myth: All website visitors can become leads if you have the right form."
Is it true that lead generation tools work the same for all industries?
💡 Example: "Is it true that lead generation tools work the same for all industries?"
Myth: Gated content drives away more leads than it captures. Agree or disagree?
💡 Example: "Myth: Gated content drives away more leads than it captures. Agree or disagree?"
Some believe lead gen is all about volume. How do you measure success?
💡 Example: "Some believe lead gen is all about volume. How do you measure success?"
Myth: Lead scoring is only useful for large teams. Have you tried it?
💡 Example: "Myth: Lead scoring is only useful for large teams. Have you tried it?"
Is quick follow-up really a myth in lead gen? Share your experience.
💡 Example: "Is quick follow-up really a myth in lead gen? Share your experience."
Myth: Content marketing is too slow to generate leads. True for you?
💡 Example: "Myth: Content marketing is too slow to generate leads. True for you?"
Some say lead generation is only for new business. Ever used it for retention?
💡 Example: "Some say lead generation is only for new business. Ever used it for retention?"
Myth: The more fields on a form, the better the leads. What do you think?
💡 Example: "Myth: The more fields on a form, the better the leads. What do you think?"
Is it a myth that referrals do not count as quality leads?
💡 Example: "Is it a myth that referrals do not count as quality leads?"
Myth: Only digital channels matter for lead generation today.
💡 Example: "Myth: Only digital channels matter for lead generation today."
Some say inbound leads are always better than outbound. What is your experience?
💡 Example: "Some say inbound leads are always better than outbound. What is your experience?"
Myth: Lead nurturing is only for long sales cycles. Do you use it differently?
💡 Example: "Myth: Lead nurturing is only for long sales cycles. Do you use it differently?"
Is it a myth that lead gen ends once a lead is passed to sales?
💡 Example: "Is it a myth that lead gen ends once a lead is passed to sales?"
Some believe using templates makes lead gen impersonal. Do you agree?
💡 Example: "Some believe using templates makes lead gen impersonal. Do you agree?"
Myth: You need the latest tech tools to get good leads. Any old-school tactics that work?
💡 Example: "Myth: You need the latest tech tools to get good leads. Any old-school tactics that work?"
Is it true that all leads from social media are low quality?
💡 Example: "Is it true that all leads from social media are low quality?"
Myth: One-size-fits-all lead gen strategies work for every business.
💡 Example: "Myth: One-size-fits-all lead gen strategies work for every business."
Some say following up more than once is pushy. How do you balance persistence?
💡 Example: "Some say following up more than once is pushy. How do you balance persistence?"
Start by posting a Myth Buster once or twice a week, focusing on widespread misconceptions in lead generation. Encourage members to discuss why the myth exists before revealing the truth. Always cite reputable sources for your facts, and invite community members to share their own stories or questions. Adjust the difficulty and complexity of your myths to match your audience's knowledge level. Use polls, comment prompts, or quick quizzes to increase interaction.
For all platforms, keep your Myth Buster posts concise and visually appealing. Use clear formatting, such as bolded myth statements or question headers, to grab attention. Pair your posts with relevant images, infographics, or source links when possible. Use features like polls or reactions to boost participation and highlight member responses in follow-up posts.
Myth-busting posts are ideal for clarifying common misunderstandings, such as 'Cold outreach is dead.' Use these posts to present stats, real campaign results, or expert commentary that highlight when and how cold outreach still drives qualified leads. Encourage members to share their own cold outreach success stories or failures to foster discussion, making sure the focus remains on data-backed insights rather than opinions.
Create myth-buster posts directly comparing popular lead magnet formats. For example, address the belief that 'webinars always convert better than ebooks.' Present actual conversion rates, lead quality data, or niche-specific examples to demonstrate that the best format depends on audience, funnel stage, and offer complexity. Invite members to share their highest-performing lead magnets and discuss why they worked.
Many community members may not fully understand the difference between Marketing Qualified Leads (MQLs) and Sales Qualified Leads (SQLs), or may believe that one is inherently more valuable than the other. Use a myth-buster post to explain the criteria for each, common pitfalls in lead scoring, and how misalignment can hurt pipeline efficiency. Encourage open discussion on members’ lead qualification processes to promote best practices.
Absolutely. There's a prevalent myth that only high-budget automation tools bring in quality leads. Craft posts debunking this by showcasing case studies or testimonials from group members who achieved significant results with low-cost or manual strategies. Compare ROI between expensive and budget-friendly tools, and discuss when investing makes sense based on business stage and lead volume.
Some believe that responding to a new lead within five minutes is always critical, while others argue it's less important in certain contexts. Use myth-buster posts to unpack studies on speed-to-lead, and discuss industry benchmarks and exceptions—like B2B vs. B2C or enterprise sales cycles. Encourage members to share data about response times and conversion rates from their own campaigns.
Purchased lists are a controversial topic in lead gen, with many newcomers believing they guarantee quick results. Use myth-buster posts to highlight the risks: poor deliverability, low engagement, and potential compliance violations (like GDPR or CAN-SPAM). Share real-life examples and alternative strategies (e.g., organic list building, content upgrades) that foster better long-term results.
Skool · Circle · Mighty Networks