Struggling to get your investing community talking? This or That prompts make it easy to spark quick, fun conversations about investing styles and habits. Use these templates to break the ice and keep your members engaged with lighthearted choices.
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This or That questions work because they lower the barrier to participation. Instead of asking for long or complex answers, they give members two simple, relatable choices. This helps even shy or less active members feel comfortable jumping in.
Psychologically, these prompts encourage instant engagement and help members connect over shared preferences. They create a playful, relaxed vibe that fosters a sense of belonging and keeps conversations positive. Over time, this approach builds trust and helps your community become more interactive and welcoming.
Index funds or individual stocks, which do you prefer?
💡 Example: "Index funds or individual stocks, which do you prefer?"
Morning market check or evening recap, which fits your routine?
💡 Example: "Morning market check or evening recap, which fits your routine?"
Buy and hold or active trading, which style matches you best?
💡 Example: "Buy and hold or active trading, which style matches you best? Share why!"
Stocks or real estate, which would you pick today?
💡 Example: "Stocks or real estate, which would you pick today?"
Growth stocks or dividend stocks, where do you lean?
💡 Example: "Growth stocks or dividend stocks, where do you lean?"
Short-term wins or long-term gains, which motivates you more?
💡 Example: "Short-term wins or long-term gains, which motivates you more? Tell us why!"
Robo-advisor or DIY investing, what is your pick?
💡 Example: "Robo-advisor or DIY investing, what is your pick?"
Read books or listen to podcasts for investing tips?
💡 Example: "Read books or listen to podcasts for investing tips?"
Small cap or large cap, which excites you more?
💡 Example: "Small cap or large cap, which excites you more?"
Automatic contributions or manual deposits, which do you use?
💡 Example: "Automatic contributions or manual deposits, which do you use?"
US markets or international markets, where do you invest more?
💡 Example: "US markets or international markets, where do you invest more?"
Quarterly portfolio reviews or annual reviews, which do you prefer?
💡 Example: "Quarterly portfolio reviews or annual reviews, which do you prefer?"
Investing apps or spreadsheets, how do you track your investments?
💡 Example: "Investing apps or spreadsheets, how do you track your investments?"
Crypto or traditional assets, what do you find more interesting?
💡 Example: "Crypto or traditional assets, what do you find more interesting? Share in the comments!"
Buy the dip or wait it out, what is your move?
💡 Example: "Buy the dip or wait it out, what is your move?"
Dividend reinvestment or cash payouts, which do you choose?
💡 Example: "Dividend reinvestment or cash payouts, which do you choose?"
Sectors or diversified funds, where do you allocate more?
💡 Example: "Sectors or diversified funds, where do you allocate more?"
Paper trading or real money, how do you practice new strategies?
💡 Example: "Paper trading or real money, how do you practice new strategies?"
Market news alerts or deep research, how do you stay informed?
💡 Example: "Market news alerts or deep research, how do you stay informed?"
Invest solo or with a group, which do you prefer?
💡 Example: "Invest solo or with a group, which do you prefer? Let us know your reason!"
Tech stocks or healthcare stocks, what do you like more?
💡 Example: "Tech stocks or healthcare stocks, what do you like more?"
Market open or market close, when do you check your portfolio?
💡 Example: "Market open or market close, when do you check your portfolio?"
Stock splits or share buybacks, which excites you more?
💡 Example: "Stock splits or share buybacks, which excites you more?"
Risk taker or play it safe, which describes your investing?
💡 Example: "Risk taker or play it safe, which describes your investing? Tell us why!"
Dollar cost averaging or lump sum investing, which do you use?
💡 Example: "Dollar cost averaging or lump sum investing, which do you use?"
Short reads or deep dives, what do you prefer for investing info?
💡 Example: "Short reads or deep dives, what do you prefer for investing info?"
Follow trends or set your own path, which are you?
💡 Example: "Follow trends or set your own path, which are you?"
Investing for growth or for income, which matters more to you?
💡 Example: "Investing for growth or for income, which matters more to you? Share below!"
Market podcasts or finance blogs, which do you follow?
💡 Example: "Market podcasts or finance blogs, which do you follow?"
Mutual funds or ETFs, which do you pick more often?
💡 Example: "Mutual funds or ETFs, which do you pick more often?"
Passive investing or active management, which is your jam?
💡 Example: "Passive investing or active management, which is your jam?"
Stocks or bonds, where would you put $1000 right now?
💡 Example: "Stocks or bonds, where would you put $1000 right now? Share your pick!"
Market rallies or market dips, which do you find more exciting?
💡 Example: "Market rallies or market dips, which do you find more exciting?"
Research companies or follow analyst picks, what is your go-to?
💡 Example: "Research companies or follow analyst picks, what is your go-to?"
Invest for retirement or invest for fun, what is your main goal?
💡 Example: "Invest for retirement or invest for fun, what is your main goal? Comment below!"
Set and forget or monitor daily, which approach do you take?
💡 Example: "Set and forget or monitor daily, which approach do you take?"
Mobile app or desktop platform, how do you manage your portfolio?
💡 Example: "Mobile app or desktop platform, how do you manage your portfolio?"
IPO excitement or steady blue chips, which do you prefer to follow?
💡 Example: "IPO excitement or steady blue chips, which do you prefer to follow?"
Review news before buying or just trust your research?
💡 Example: "Review news before buying or just trust your research?"
Weekend planning or weekday decisions, when do you review investments?
💡 Example: "Weekend planning or weekday decisions, when do you review investments?"
Post a This or That prompt a few times per week to keep your investing community lively. Simply copy and paste one of the templates into your platform of choice. Encourage members to pick a side, and optionally share why. React to answers to show appreciation and keep the thread active. You can also use these in stories, polls, or group chats for quick bursts of engagement.
These templates are designed for all platforms. For forums and Facebook Groups, post as text or with a simple graphic. On Instagram or LinkedIn, use Stories, Polls, or image captions. For Slack or Discord, share in relevant channels and pin popular threads. Adapt the format to fit your platform's features, but keep the tone light and inviting.
When crafting 'This or That' posts that compare vehicles such as ETFs and mutual funds, focus on factual features—like liquidity, expense ratios, and tax efficiency—instead of making recommendations. Use neutral language and encourage members to share their own experiences or research, reminding them to consult a financial advisor for personalized advice.
Both classic debates and emerging trends drive engagement, but mixing them keeps your community relevant and dynamic. Use classic topics for foundational discussions, and rotate in emerging themes (such as robo-advisors vs human advisors) to spark curiosity about new developments in investing. Monitor which topics generate active discussions and adjust frequency accordingly.
When posting about polarizing topics like 'active vs passive investing,' frame the question to invite sharing of perspectives instead of declaring winners. Establish clear community guidelines for respectful debate, and consider providing brief overviews for each side to foster informed discussion. Moderate closely and redirect conversations that become unproductive or personal.
Customize templates to present scenarios that showcase the features of different risk profiles—for example, expected returns, typical asset classes, or time horizons. Ask members which approach aligns with their investing goals or experiences, and encourage sharing of how their risk tolerance has evolved. This educates the community while fostering engagement.
'This or That' posts are a great way to introduce beginners to core investing concepts, but the language should be clear and accessible. Pair each option with a one-sentence explanation and invite questions. You can also tag beginner-friendly posts or create a series that starts simple and builds to more complex topics, reducing overwhelm.
Yes—structure the post to present the concepts behind each strategy, such as the pros and cons of market timing versus disciplined investing. Add a disclaimer that these are educational discussions, not recommendations. Encourage members to share their decision-making process and remind them about the risks of speculative behavior.
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