Frustrated with getting your email marketing community chatting? Fill-in-the-Blank posts are a quick, interactive way to inspire responses and spark creativity. Use these ready-made templates to drive participation and keep your members engaged.
Plan your content calendar and auto-post to Skool, Circle, or Mighty Networks
Fill-in-the-Blank prompts work because they lower the barrier to engagement. Instead of asking for lengthy replies, you invite members to answer with a single word or phrase, making it easy for even the busiest members to join in. This format taps into the human desire to share opinions and show expertise in a fun, low-pressure way.
By keeping prompts short and directly tied to common experiences in email marketing, you encourage spontaneous, authentic responses. When members see others filling in the blanks, it creates a ripple effect of participation, helping even lurkers feel comfortable contributing without overthinking their answers.
Over time, these posts can help strengthen community bonds, surface valuable insights from a range of voices, and keep the conversation flowing daily.
The one email tool I can't live without is _____.
💡 Example: "The one email tool I can't live without is Mailchimp."
My go-to subject line hack is _____.
💡 Example: "My go-to subject line hack is using first names."
If I could automate one part of email marketing, it would be _____.
💡 Example: "If I could automate one part of email marketing, it would be list cleaning."
The best email I got this week was from _____.
💡 Example: "The best email I got this week was from Grammarly."
I wish more brands would _____ in their emails.
💡 Example: "I wish more brands would personalize in their emails."
My biggest struggle with email marketing is _____.
💡 Example: "My biggest struggle with email marketing is growing the list."
The emoji I use most in subject lines is _____.
💡 Example: "The emoji I use most in subject lines is 🎉."
My favorite day to send emails is _____.
💡 Example: "My favorite day to send emails is Tuesday."
If I could ban one word from subject lines, it would be _____.
💡 Example: "If I could ban one word from subject lines, it would be 'free.'"
The best advice I ever got about email marketing was _____.
💡 Example: "The best advice I ever got about email marketing was 'test everything.'"
The one thing I always check before sending an email is _____.
💡 Example: "The one thing I always check before sending an email is broken links."
My favorite email marketing metric is _____.
💡 Example: "My favorite email marketing metric is open rate."
If I could get a 10% boost in any metric, it would be _____.
💡 Example: "If I could get a 10% boost in any metric, it would be click rate."
The email campaign I am most proud of is _____.
💡 Example: "The email campaign I am most proud of is our holiday welcome series."
The most underrated part of email marketing is _____.
💡 Example: "The most underrated part of email marketing is segmentation."
I wish someone told me _____ before I started email marketing.
💡 Example: "I wish someone told me to clean my list regularly before I started email marketing."
My favorite way to grow a list is _____.
💡 Example: "My favorite way to grow a list is content upgrades."
The best CTA button text I have used is _____.
💡 Example: "The best CTA button text I have used is 'Grab my spot.'"
The biggest myth about email marketing is _____.
💡 Example: "The biggest myth about email marketing is that it is dead."
If I had an unlimited budget, I would invest in _____.
💡 Example: "If I had an unlimited budget, I would invest in custom design."
The most valuable automation I have set up is _____.
💡 Example: "The most valuable automation I have set up is the welcome sequence."
The most annoying email marketing trend is _____.
💡 Example: "The most annoying email marketing trend is overusing emojis."
A/B testing is most useful for _____.
💡 Example: "A/B testing is most useful for subject lines."
The most creative segmentation I have tried is _____.
💡 Example: "The most creative segmentation I have tried is purchase frequency."
If I could give one tip to beginners, it would be _____.
💡 Example: "If I could give one tip to beginners, it would be to keep emails simple."
The most unexpected result from a campaign was _____.
💡 Example: "The most unexpected result from a campaign was unsubscribes dropping."
I usually write emails at _____.
💡 Example: "I usually write emails at night."
My favorite email design trend is _____.
💡 Example: "My favorite email design trend is minimalism."
The metric I check first after sending a campaign is _____.
💡 Example: "The metric I check first after sending a campaign is click rate."
If I could collaborate with one brand on an email, it would be _____.
💡 Example: "If I could collaborate with one brand on an email, it would be Spotify."
The biggest surprise from my last campaign was _____.
💡 Example: "The biggest surprise from my last campaign was a high reply rate."
The most creative subject line I have seen is _____.
💡 Example: "The most creative subject line I have seen is 'You forgot your pants.'"
If I could remove one email marketing pain point, it would be _____.
💡 Example: "If I could remove one email marketing pain point, it would be deliverability."
The best way to encourage replies is _____.
💡 Example: "The best way to encourage replies is asking a question."
The biggest lesson I learned from a failed campaign was _____.
💡 Example: "The biggest lesson I learned from a failed campaign was to segment better."
The one thing I wish ESPs would improve is _____.
💡 Example: "The one thing I wish ESPs would improve is reporting."
The best welcome email I received included _____.
💡 Example: "The best welcome email I received included a video."
If I could time travel, I would send my first email campaign to _____.
💡 Example: "If I could time travel, I would send my first email campaign to myself in 2015."
My favorite way to personalize emails is _____.
💡 Example: "My favorite way to personalize emails is dynamic content."
The one thing that always boosts open rates for me is _____.
💡 Example: "The one thing that always boosts open rates for me is curiosity."
The best feedback I ever received from a subscriber was _____.
💡 Example: "The best feedback I ever received from a subscriber was 'I look forward to your emails.'"
To use these templates, simply copy and paste a prompt into your community platform. Adjust the blank or context to fit your audience, and encourage members to reply with their answers. Rotate through different topics to keep things fresh, and consider tagging or highlighting creative responses to boost visibility. These templates work well as stand-alone posts, comment threads, or icebreakers for new members.
On all platforms, keep the fill-in-the-blank format simple and mobile-friendly. Use a consistent style, such as brackets or underscores for blanks, so members recognize the format. Pin or bump popular prompts to keep them visible and encourage latecomers to join in.
Craft fill-in-the-blank posts like 'The best email subject line I've ever tested is: ____'. This encourages members to showcase real A/B test results, discuss open rates, and share insights on subject line strategies specific to email marketing.
Try prompts such as 'In my industry, the best time to hit send is ____ because ____.' This invites members to exchange data-backed timing preferences, industry benchmarks, and scheduling tactics, which are all vital components of email campaign optimization.
Use targeted posts like 'My most effective list segment is ____ because ____.' This facilitates conversations about subscriber grouping, behavioral triggers, and advanced segmentation—core practices in email marketing.
Try 'The automation I can’t live without is ____ because ____.' This gets members sharing their favorite drip sequences, onboarding flow ideas, and lifecycle automation techniques, all fundamental to email marketing success.
Post prompts like 'My biggest email deliverability headache is ____.' This draws out community experiences with spam filters, sender reputation, and inbox placement, helping members crowdsource solutions to email-specific technical issues.
Share prompts such as 'The highest-converting CTA I’ve used is ____.' This encourages members to discuss CTA language, placement, and A/B testing outcomes, giving actionable ideas for boosting email click-through rates.
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