Need help getting your ecommerce community talking? This or That prompts are the quick, playful solution to spark fun conversations and bring even your quietest members out of their shells. Use these ready-to-go ideas to create instant engagement and lighten up your group discussions.
Plan your content calendar and auto-post to Skool, Circle, or Mighty Networks
This or That posts are highly effective because they tap into our natural desire for self-expression without pressure. By offering two simple options, you lower the barrier to entry for participation, making it easy for anyone to jump in with just a quick answer. These posts feel more like a game than a survey, fueling curiosity and playful debates.
In ecommerce communities, these prompts connect members over shared shopping habits, product preferences, and lifestyle choices. Not only do they increase comment counts, but they also reveal valuable insights about your audience's tastes. The relaxed, low-stakes environment encourages even lurkers to participate, building a more vibrant and connected community.
Online shopping or in-store shopping - which do you prefer?
💡 Example: "Online shopping or in-store shopping - which do you prefer? I love online for the convenience!"
Flash sales or everyday discounts - what gets you shopping?
💡 Example: "Flash sales or everyday discounts - what gets you shopping? Flash sales every time!"
Free shipping or instant checkout - which would you choose?
💡 Example: "Free shipping or instant checkout - which would you choose? I can't resist free shipping!"
Wishlist or shopping cart - where do you save your finds?
💡 Example: "Wishlist or shopping cart - where do you save your finds? Wishlist for me!"
Mobile app or desktop site - how do you shop online?
💡 Example: "Mobile app or desktop site - how do you shop online? Always on mobile for me."
Unboxing videos or product reviews - what helps you decide?
💡 Example: "Unboxing videos or product reviews - what helps you decide? Product reviews are a must!"
Early bird deals or last-minute steals - which do you chase?
💡 Example: "Early bird deals or last-minute steals - which do you chase? I hunt for last-minute steals!"
Minimalist or maximalist - what describes your shopping style?
💡 Example: "Minimalist or maximalist - what describes your shopping style? Minimalist here!"
Favorite brand or best price - which matters more to you?
💡 Example: "Favorite brand or best price - which matters more to you? Best price wins for me."
Try before you buy or buy it now - which do you prefer?
💡 Example: "Try before you buy or buy it now - which do you prefer? I love trying first!"
Limited edition or classic staple - which do you add to cart?
💡 Example: "Limited edition or classic staple - which do you add to cart? I can't resist limited editions!"
Email alerts or push notifications - how do you learn about sales?
💡 Example: "Email alerts or push notifications - how do you learn about sales? Push notifications for me."
One big order or lots of small ones - what is your shopping habit?
💡 Example: "One big order or lots of small ones - what is your shopping habit? I do lots of small ones!"
Gift shopping or shopping for yourself - which is more fun?
💡 Example: "Gift shopping or shopping for yourself - which is more fun? Gifts are the best!"
Reading reviews or trusting your gut - how do you decide?
💡 Example: "Reading reviews or trusting your gut - how do you decide? I always check reviews."
Home decor or gadgets - which section do you browse first?
💡 Example: "Home decor or gadgets - which section do you browse first? Gadgets for me!"
Add to wishlist or add to cart right away?
💡 Example: "Add to wishlist or add to cart right away? I always add to cart!"
Weekend shopping or weekday shopping - when do you shop most?
💡 Example: "Weekend shopping or weekday shopping - when do you shop most? Weekend spree!"
Product bundles or single items - what do you buy more often?
💡 Example: "Product bundles or single items - what do you buy more often? I love bundles!"
Browsing by category or searching by keyword?
💡 Example: "Browsing by category or searching by keyword? I always search by keyword."
Eco-friendly packaging or fastest shipping - which matters more?
💡 Example: "Eco-friendly packaging or fastest shipping - which matters more? I choose eco-friendly every time."
Following influencers or reading blogs for shopping ideas?
💡 Example: "Following influencers or reading blogs for shopping ideas? I love following influencers!"
Splurge on quality or save with deals - what is your shopping motto?
💡 Example: "Splurge on quality or save with deals - what is your shopping motto? I go for deals!"
Personalized recommendations or bestsellers - what do you trust more?
💡 Example: "Personalized recommendations or bestsellers - what do you trust more? Bestsellers for me."
Gift cards or surprise gifts - which would you rather receive?
💡 Example: "Gift cards or surprise gifts - which would you rather receive? Surprise gifts are the best!"
Shop new arrivals or wait for end-of-season sales?
💡 Example: "Shop new arrivals or wait for end-of-season sales? I wait for the sales!"
Big brand names or discover small businesses - where do you shop more?
💡 Example: "Big brand names or discover small businesses - where do you shop more? I love discovering small businesses!"
Buy now, pay later or pay upfront?
💡 Example: "Buy now, pay later or pay upfront? I like to pay upfront."
Shopping for yourself or someone else - which is more challenging?
💡 Example: "Shopping for yourself or someone else - which is more challenging? Someone else for sure!"
Track every order or wait for the surprise delivery?
💡 Example: "Track every order or wait for the surprise delivery? I track every order!"
Fashion or tech - which category do you shop most online?
💡 Example: "Fashion or tech - which category do you shop most online? Fashion is my go-to!"
Holiday sales or birthday deals - what do you look forward to?
💡 Example: "Holiday sales or birthday deals - what do you look forward to? Holiday sales every year!"
Leave items in your cart or check out right away?
💡 Example: "Leave items in your cart or check out right away? I leave them for days!"
Shop for deals or shop for convenience?
💡 Example: "Shop for deals or shop for convenience? Deals for sure!"
DIY kits or ready-made products - which do you buy more?
💡 Example: "DIY kits or ready-made products - which do you buy more? Ready-made all the way!"
Joining loyalty programs or staying a free shopper?
💡 Example: "Joining loyalty programs or staying a free shopper? I always join loyalty programs!"
Compare prices on multiple sites or stick to your favorite?
💡 Example: "Compare prices on multiple sites or stick to your favorite? I love comparing!"
Shop with a list or shop on impulse?
💡 Example: "Shop with a list or shop on impulse? Impulse shopper here!"
Reusable bags or store packaging - which do you prefer?
💡 Example: "Reusable bags or store packaging - which do you prefer? Reusable for me."
Customer support chat or email - which do you use more?
💡 Example: "Customer support chat or email - which do you use more? Chat for quick help!"
Returning items or keeping them and gifting - what do you usually do?
💡 Example: "Returning items or keeping them and gifting - what do you usually do? I gift them if they do not fit!"
Drop a This or That template into your community feed to kick off conversations, especially during slow periods or as icebreakers for new members. Rotate themes to keep things fresh, such as seasonality, shopping habits, or favorite brands. Encourage replies by reacting to answers and occasionally sharing your own pick to build rapport. For even more interaction, invite members to explain their choices or tag a friend to join the fun.
These This or That templates work seamlessly across all platforms. Use images or emojis to make posts pop on social media. For forums or chat apps, keep prompts concise and easy to reply to. Pin popular posts or use polls where available to maximize participation.
Comparing both product features and shopping experiences can spark great discussions, but focusing on aspects like 'Free shipping vs. Fast shipping' directly addresses purchasing motivators unique to ecommerce. Prompts about checkout preferences ('Mobile vs. Desktop') can provide valuable user experience feedback and help identify pain points. Rotate between these types for well-rounded engagement and actionable insights.
Absolutely! Prompts comparing sales approaches like 'Sitewide discounts vs. Flash sales' can reveal your community's preferred promotional tactics, helping you tailor future campaigns. The responses offer real-time market research, letting you align your sales calendar with what resonates most with your audience.
Debates about topics like 'Sustainable vs. Lowest cost packaging' are common in ecommerce communities and can drive meaningful engagement. Establish clear community guidelines encouraging respectful discourse, and consider moderating heated threads. Use the feedback to inform your business practices or create follow-up content addressing the concerns raised.
Prompts like 'Cart abandonment emails vs. SMS reminders' are excellent for gauging which retargeting strategies your audience prefers. Their responses can guide your remarketing investments and help optimize your conversion funnel based on real customer preferences, a key challenge in ecommerce.
Seasonal and event-based prompts like 'Black Friday deals vs. Cyber Monday deals' tap into timely ecommerce trends and keep your community content fresh and relevant. These posts not only boost engagement during peak sales periods, but also provide insight into which events your audience values most, guiding future promotional planning.
When crafting platform comparison prompts like 'Shopify vs. WooCommerce', frame the question to invite members to share experiences and preferences rather than declare a winner. This approach encourages knowledge sharing, helps new or undecided members, and avoids alienating those loyal to a particular platform. Follow up with summary posts highlighting key pros and cons discussed.
Skool · Circle · Mighty Networks