Your Ecommerce Community Expert AMA Post Ideas Toolkit

Struggling to spark meaningful conversations in your ecommerce community? Expert insights offer a proven way to engage members with actionable advice from industry leaders. Use these ready-to-go templates to bring authority and fresh perspectives to every discussion.

Ecommerce 43 Templates

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Why This Works

Expert insights tap into the natural curiosity and ambition of ecommerce professionals. When members see advice from respected leaders, they pay attention and are more likely to reflect on their own experiences. This creates a sense of trust, credibility, and aspiration within the community.

By sharing digestible expert quotes or viewpoints, you foster learning and spark debates that invite members to contribute their own knowledge. This not only strengthens engagement but also encourages members to interact with each other, deepening their connection to the community.

43 Ready-to-Use Templates

1

Shopify's CEO says focus on customer experience drives loyalty. Do you agree?

💡 Example: "Shopify's CEO says focus on customer experience drives loyalty. Do you agree?"

🟡 Medium Engagement Barrier 👤 Average #expert #customer_experience #question
2

According to ecommerce expert Ezra Firestone, video ads convert best. What has worked for you?

💡 Example: "According to ecommerce expert Ezra Firestone, video ads convert best. What has worked for you?"

🔴 High Engagement Barrier 👤 Frequent #ads #video #expert
3

Neil Patel says abandoned cart emails recover 10 percent of sales. Have you tried this?

💡 Example: "Neil Patel says abandoned cart emails recover 10 percent of sales. Have you tried this?"

🟡 Medium Engagement Barrier 👤 Average #email #conversion #expert
4

Expert insight: 'Personalization increases AOV.' How do you personalize your store?

💡 Example: "Expert insight: 'Personalization increases AOV.' How do you personalize your store?"

🔴 High Engagement Barrier 👤 Top #personalization #strategy #expert
5

Oberlo says 54 percent of shoppers use mobile. Is your site mobile-first?

💡 Example: "Oberlo says 54 percent of shoppers use mobile. Is your site mobile-first?"

🟡 Medium Engagement Barrier 👤 Irregular #mobile #statistics #question
6

Jessica Totillo Coster recommends segmenting email lists for better ROI. Have you segmented yours?

💡 Example: "Jessica Totillo Coster recommends segmenting email lists for better ROI. Have you segmented yours?"

🟡 Medium Engagement Barrier 👤 Frequent #email_marketing #segmentation #expert
7

Seth Godin says 'People do not buy goods and services. They buy relations.' Thoughts?

💡 Example: "Seth Godin says 'People do not buy goods and services. They buy relations.' Thoughts?"

🔴 High Engagement Barrier 👤 Top #relationships #quote #discussion
8

Expert tip: Use urgency in product launches for faster sales. Have you tried this tactic?

💡 Example: "Expert tip: Use urgency in product launches for faster sales. Have you tried this tactic?"

🟡 Medium Engagement Barrier 👤 Average #product_launch #urgency #expert
9

According to BigCommerce, product reviews boost conversions by 18 percent. Do you collect reviews?

💡 Example: "According to BigCommerce, product reviews boost conversions by 18 percent. Do you collect reviews?"

🟡 Medium Engagement Barrier 👤 Average #reviews #conversion #statistics
10

Shopify experts say free shipping increases average order value. Have you tested this?

💡 Example: "Shopify experts say free shipping increases average order value. Have you tested this?"

🟡 Medium Engagement Barrier 👤 Frequent #free_shipping #aov #expert
11

Expert insight: Great product images can double conversion rates. How do you handle photos?

💡 Example: "Expert insight: Great product images can double conversion rates. How do you handle photos?"

🔴 High Engagement Barrier 👤 Frequent #product_images #conversion #expert
12

A leading ecommerce strategist says retargeting ads are underused. Agree or disagree?

💡 Example: "A leading ecommerce strategist says retargeting ads are underused. Agree or disagree?"

🟡 Medium Engagement Barrier 👤 Average #ads #retargeting #strategy
13

Expert quote: 'Social proof builds trust fast.' What is your favorite way to show social proof?

💡 Example: "Expert quote: 'Social proof builds trust fast.' What is your favorite way to show social proof?"

🔴 High Engagement Barrier 👤 Frequent #social_proof #trust #expert
14

Gary Vaynerchuk says content marketing is a long-term investment. How do you approach content?

💡 Example: "Gary Vaynerchuk says content marketing is a long-term investment. How do you approach content?"

🔴 High Engagement Barrier 👤 Top #content_marketing #strategy #expert
15

Expert advice: Use live chat to reduce cart abandonment. Have you seen results with chat?

💡 Example: "Expert advice: Use live chat to reduce cart abandonment. Have you seen results with chat?"

🟡 Medium Engagement Barrier 👤 Average #live_chat #cart_abandonment #expert
16

According to ecommerce coach Chloë Thomas, customer retention is key. What keeps your buyers coming back?

💡 Example: "According to ecommerce coach Chloë Thomas, customer retention is key. What keeps your buyers coming back?"

🔴 High Engagement Barrier 👤 Frequent #retention #customer_loyalty #expert
17

Shopify says 60 percent of checkouts happen on mobile. Do you optimize for mobile shoppers?

💡 Example: "Shopify says 60 percent of checkouts happen on mobile. Do you optimize for mobile shoppers?"

🟡 Medium Engagement Barrier 👤 Irregular #mobile #checkout #statistics
18

Expert opinion: 'Fast shipping beats discounts.' How fast is your average delivery time?

💡 Example: "Expert opinion: 'Fast shipping beats discounts.' How fast is your average delivery time?"

🟡 Medium Engagement Barrier 👤 Average #shipping #expert #operations
19

An ecommerce podcast guest says niche stores outperform general ones. What is your experience?

💡 Example: "An ecommerce podcast guest says niche stores outperform general ones. What is your experience?"

🟡 Medium Engagement Barrier 👤 Average #niche #store_type #discussion
20

Expert insight: Bundling products can increase sales by 20 percent. Have you tried product bundles?

💡 Example: "Expert insight: Bundling products can increase sales by 20 percent. Have you tried product bundles?"

🟡 Medium Engagement Barrier 👤 Frequent #bundling #sales #expert
21

Industry leader says user-generated content builds trust. Do you feature customer photos?

💡 Example: "Industry leader says user-generated content builds trust. Do you feature customer photos?"

🟡 Medium Engagement Barrier 👤 Average #ugc #trust #community
22

Expert tip: Optimize page speed for better SEO. What tools do you use to check site speed?

💡 Example: "Expert tip: Optimize page speed for better SEO. What tools do you use to check site speed?"

🟡 Medium Engagement Barrier 👤 Average #seo #site_speed #expert
23

A top ecommerce advisor says influencer marketing is still effective. Have you tried it?

💡 Example: "A top ecommerce advisor says influencer marketing is still effective. Have you tried it?"

🟡 Medium Engagement Barrier 👤 Irregular #influencer_marketing #strategy #expert
24

Expert advice: Split testing can reveal surprising wins. What have you tested recently?

💡 Example: "Expert advice: Split testing can reveal surprising wins. What have you tested recently?"

🟡 Medium Engagement Barrier 👤 Frequent #split_testing #experimentation #expert
25

Klaviyo's experts say segmentation increases email open rates. How do you segment your list?

💡 Example: "Klaviyo's experts say segmentation increases email open rates. How do you segment your list?"

🟡 Medium Engagement Barrier 👤 Average #email #segmentation #expert
26

Expert says clear return policies boost sales. Do you display your return policy upfront?

💡 Example: "Expert says clear return policies boost sales. Do you display your return policy upfront?"

🟡 Medium Engagement Barrier 👤 Average #returns #policy #expert
27

According to ecommerce leaders, sustainable brands see higher loyalty. Are you eco-friendly?

💡 Example: "According to ecommerce leaders, sustainable brands see higher loyalty. Are you eco-friendly?"

🟡 Medium Engagement Barrier 👤 Irregular #sustainability #loyalty #expert
28

Expert insight: Chatbots can answer 80 percent of customer queries. Do you use chatbots?

💡 Example: "Expert insight: Chatbots can answer 80 percent of customer queries. Do you use chatbots?"

🟡 Medium Engagement Barrier 👤 Average #chatbots #customer_service #expert
29

Industry expert says product storytelling increases conversions. What is your best product story?

💡 Example: "Industry expert says product storytelling increases conversions. What is your best product story?"

🔴 High Engagement Barrier 👤 Top #storytelling #conversion #expert
30

Expert tip: Use scarcity to drive action. What limited-time offers work for you?

💡 Example: "Expert tip: Use scarcity to drive action. What limited-time offers work for you?"

🟡 Medium Engagement Barrier 👤 Average #scarcity #offers #expert
31

A leading ecommerce analyst says BFCM prep begins in July. When do you start planning?

💡 Example: "A leading ecommerce analyst says BFCM prep begins in July. When do you start planning?"

🟡 Medium Engagement Barrier 👤 Frequent #bfcm #planning #expert
32

Expert insight: Subscription models increase recurring revenue. Have you launched a subscription?

💡 Example: "Expert insight: Subscription models increase recurring revenue. Have you launched a subscription?"

🟡 Medium Engagement Barrier 👤 Frequent #subscription #revenue #expert
33

Industry leader says fast support improves reviews. How quickly do you respond to customers?

💡 Example: "Industry leader says fast support improves reviews. How quickly do you respond to customers?"

🟡 Medium Engagement Barrier 👤 Average #support #reviews #expert
34

Expert advice: 'Tell your brand story everywhere.' How do you share your story online?

💡 Example: "Expert advice: 'Tell your brand story everywhere.' How do you share your story online?"

🔴 High Engagement Barrier 👤 Frequent #brand_story #marketing #expert
35

Ecommerce advisor says upselling can add 10 percent to your revenue. Do you upsell?

💡 Example: "Ecommerce advisor says upselling can add 10 percent to your revenue. Do you upsell?"

🟡 Medium Engagement Barrier 👤 Average #upselling #revenue #expert
36

Expert opinion: 'Automate what you can.' Which ecommerce tasks have you automated?

💡 Example: "Expert opinion: 'Automate what you can.' Which ecommerce tasks have you automated?"

🟡 Medium Engagement Barrier 👤 Average #automation #operations #expert
37

A leading DTC founder says TikTok is a top traffic source. Have you tried TikTok ads?

💡 Example: "A leading DTC founder says TikTok is a top traffic source. Have you tried TikTok ads?"

🟡 Medium Engagement Barrier 👤 Irregular #tiktok #traffic #expert
38

Expert tip: Clear product descriptions reduce returns. How do you write yours?

💡 Example: "Expert tip: Clear product descriptions reduce returns. How do you write yours?"

🟡 Medium Engagement Barrier 👤 Frequent #product_description #returns #expert
39

Industry expert says loyalty programs increase repeat sales. What rewards do you offer?

💡 Example: "Industry expert says loyalty programs increase repeat sales. What rewards do you offer?"

🟡 Medium Engagement Barrier 👤 Average #loyalty #repeat_sales #expert
40

Expert insight: User experience is your best marketing. How do you improve your shop UX?

💡 Example: "Expert insight: User experience is your best marketing. How do you improve your shop UX?"

🔴 High Engagement Barrier 👤 Top #user_experience #marketing #expert
41

A top email marketer says preview text is vital. How do you write your email previews?

💡 Example: "A top email marketer says preview text is vital. How do you write your email previews?"

🟡 Medium Engagement Barrier 👤 Frequent #email #preview #expert
42

Expert quote: 'Test everything, assume nothing.' What was your last ecommerce experiment?

💡 Example: "Expert quote: 'Test everything, assume nothing.' What was your last ecommerce experiment?"

🔴 High Engagement Barrier 👤 Frequent #testing #experimentation #expert
43

Industry leader says customer journey mapping reveals new growth. Have you mapped yours?

💡 Example: "Industry leader says customer journey mapping reveals new growth. Have you mapped yours?"

🟡 Medium Engagement Barrier 👤 Frequent #customer_journey #growth #expert

How to Use These Templates

Start by identifying topics that resonate with your ecommerce audience, such as conversion optimization, customer loyalty, or emerging trends. Select relevant quotes or summarize key expert opinions, then use the templates to share them in your community. Always prompt members to respond with their thoughts or ask questions, and follow up on replies to keep conversations going.

Best Practices

  • Choose experts that your community recognizes or aspires to learn from.
  • Keep insights concise and focused on current ecommerce challenges.
  • Always include an open-ended question or call-to-action.
  • Rotate topics to appeal to different segments of your audience.
  • Respond promptly to comments to foster ongoing discussion.

All Platforms Tips

These templates are designed for use on all platforms. To maximize reach, tailor your post formatting to each platform's norms. Use clear, concise language for Facebook and LinkedIn. On Slack or Discord, tag members or channels to prompt responses. For forums, consider pinning expert insights or highlighting them in weekly digests.

Frequently Asked Questions

How often should I post expert insights in my ecommerce community?

Aim for one or two expert insights per week to keep conversations fresh without overwhelming members.

Where can I find credible expert quotes for my posts?

Look for quotes from respected ecommerce thought leaders, credible podcasts, webinars, or industry publications.

How can I encourage replies to expert insight posts?

Always include a clear, open-ended question or prompt and tag relevant members to spark discussion.

Should I only use well-known experts?

No. Mix well-known industry figures with rising stars or community member experts for variety and relevance.

How do I handle disagreements with the expert's opinion?

Encourage respectful debate and frame disagreements as opportunities for deeper learning and diverse viewpoints.

Can I use these templates for both public and private communities?

Yes. These templates work in both public and private groups. Adjust the expert selection to fit your audience.

What is the best way to follow up on responses?

Acknowledge member replies, ask follow-up questions, and share your own perspective to keep the conversation going.

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