Keeping up with the latest digital marketing tools can feel overwhelming for community members. Our Tool of the Day templates make it easy to share actionable resources, spark conversations, and help everyone discover new ways to improve their workflows.
Plan your content calendar and auto-post to Skool, Circle, or Mighty Networks
Highlighting a Tool of the Day taps into the natural curiosity of digital marketers who are always seeking a competitive edge. By showcasing one practical tool at a time, you lower the barrier to engagement, giving every member a simple way to learn or contribute without feeling overloaded.
These posts work because they offer immediate, tangible value and foster peer-to-peer learning. Members are more likely to interact by sharing their experiences or asking questions, which creates a culture of knowledge-sharing and helps build trust within your digital marketing community.
Tool of the Day: Have you tried [Tool Name] for your SEO research? Share your results below.
💡 Example: "Tool of the Day: Have you tried SEMrush for your SEO research? Share your results below."
Today's pick: [Tool Name] helps streamline your content scheduling. Who is already using it?
💡 Example: "Today's pick: Buffer helps streamline your content scheduling. Who is already using it?"
Discover [Tool Name] - a free tool for creating eye-catching graphics. Try it and show us your favorite design.
💡 Example: "Discover Canva - a free tool for creating eye-catching graphics. Try it and show us your favorite design."
Ever used [Tool Name] for email marketing? What did you like or dislike?
💡 Example: "Ever used Mailchimp for email marketing? What did you like or dislike?"
Today's tool: [Tool Name] for social listening. How has it helped your strategy?
💡 Example: "Today's tool: Brandwatch for social listening. How has it helped your strategy?"
Featured Tool: [Tool Name] automates ad reporting. Would you recommend it?
💡 Example: "Featured Tool: Supermetrics automates ad reporting. Would you recommend it?"
Trying to improve your analytics? Check out [Tool Name]. Share your first impression.
💡 Example: "Trying to improve your analytics? Check out Google Analytics. Share your first impression."
Tool spotlight: [Tool Name] for keyword research. What is your favorite feature?
💡 Example: "Tool spotlight: Ahrefs for keyword research. What is your favorite feature?"
Today's must-try: [Tool Name] simplifies A/B testing. Who has results to share?
💡 Example: "Today's must-try: Optimizely simplifies A/B testing. Who has results to share?"
Have you explored [Tool Name] for managing influencer campaigns?
💡 Example: "Have you explored AspireIQ for managing influencer campaigns?"
Boost your workflow with [Tool Name]. Share tips if you already use it.
💡 Example: "Boost your workflow with Trello. Share tips if you already use it."
[Tool Name] is trending in digital marketing. Are you using it yet?
💡 Example: "ChatGPT is trending in digital marketing. Are you using it yet?"
Tool of the Day: [Tool Name] offers free templates for landing pages. Worth a look?
💡 Example: "Tool of the Day: Unbounce offers free templates for landing pages. Worth a look?"
Need a tool for competitor analysis? Try [Tool Name]. Leave a review if you have used it.
💡 Example: "Need a tool for competitor analysis? Try SpyFu. Leave a review if you have used it."
[Tool Name] makes reporting simple. Would you recommend it to others?
💡 Example: "DashThis makes reporting simple. Would you recommend it to others?"
Check out [Tool Name] for automating routine marketing tasks.
💡 Example: "Check out Zapier for automating routine marketing tasks."
Today's pick is [Tool Name] for tracking social media performance. Share your thoughts.
💡 Example: "Today's pick is Sprout Social for tracking social media performance. Share your thoughts."
Ever built a chatbot with [Tool Name]? How was your experience?
💡 Example: "Ever built a chatbot with ManyChat? How was your experience?"
Tool of the Day: [Tool Name] helps you discover trending topics. Who has tried it?
💡 Example: "Tool of the Day: BuzzSumo helps you discover trending topics. Who has tried it?"
Trying to optimize your PPC? Test out [Tool Name] today.
💡 Example: "Trying to optimize your PPC? Test out WordStream today."
Spotlight on [Tool Name] for customer journey mapping. Anyone using it?
💡 Example: "Spotlight on Smaply for customer journey mapping. Anyone using it?"
Today's featured tool: [Tool Name] for managing digital ads. Drop your favorite feature.
💡 Example: "Today's featured tool: AdEspresso for managing digital ads. Drop your favorite feature."
Need creative inspiration? Give [Tool Name] a try for brainstorming sessions.
💡 Example: "Need creative inspiration? Give MindMeister a try for brainstorming sessions."
Tool of the Day: [Tool Name] for managing remote teams. Any success stories?
💡 Example: "Tool of the Day: Slack for managing remote teams. Any success stories?"
Ever used [Tool Name] to create quick surveys? Did it help your campaign?
💡 Example: "Ever used Typeform to create quick surveys? Did it help your campaign?"
Today's tool: [Tool Name] helps visualize data. Share your dashboard screenshots.
💡 Example: "Today's tool: Data Studio helps visualize data. Share your dashboard screenshots."
Looking for a CRM solution? Try [Tool Name] and let us know your thoughts.
💡 Example: "Looking for a CRM solution? Try HubSpot and let us know your thoughts."
Tool of the Day: [Tool Name] for webinar hosting. Share your experience below.
💡 Example: "Tool of the Day: Zoom for webinar hosting. Share your experience below."
[Tool Name] boosts your site's speed. Worth testing on your website?
💡 Example: "Google PageSpeed Insights boosts your site's speed. Worth testing on your website?"
Today's featured tool: [Tool Name] for project management. Anyone recommend it?
💡 Example: "Today's featured tool: Asana for project management. Anyone recommend it?"
Automate your outreach with [Tool Name]. Share how it improved your workflow.
💡 Example: "Automate your outreach with Lemlist. Share how it improved your workflow."
Tool of the Day: [Tool Name] for tracking backlinks. Has anyone found it useful?
💡 Example: "Tool of the Day: Majestic for tracking backlinks. Has anyone found it useful?"
Today's discovery: [Tool Name] for monitoring brand mentions. Who is using it?
💡 Example: "Today's discovery: Mention for monitoring brand mentions. Who is using it?"
Need better team collaboration? Try [Tool Name] and tell us what you think.
💡 Example: "Need better team collaboration? Try Miro and tell us what you think."
Tool of the Day: [Tool Name] helps speed up video editing. Anyone have tips?
💡 Example: "Tool of the Day: Kapwing helps speed up video editing. Anyone have tips?"
[Tool Name] makes link management easier. Is it part of your daily toolkit?
💡 Example: "Bitly makes link management easier. Is it part of your daily toolkit?"
Today's pick: [Tool Name] for competitive PPC analysis. Try it and share results.
💡 Example: "Today's pick: iSpionage for competitive PPC analysis. Try it and share results."
Looking for email deliverability help? Test [Tool Name] and share your feedback.
💡 Example: "Looking for email deliverability help? Test MailTester and share your feedback."
Tool of the Day: [Tool Name] for automating social posts. Who has a success story?
💡 Example: "Tool of the Day: Hootsuite for automating social posts. Who has a success story?"
Explore [Tool Name] for SEO audits. Any hidden gems to share?
💡 Example: "Explore Screaming Frog for SEO audits. Any hidden gems to share?"
Today's spotlight: [Tool Name] for content curation. Who has tried it?
💡 Example: "Today's spotlight: Feedly for content curation. Who has tried it?"
Tool of the Day: [Tool Name] for designing email templates. Show us your best campaign.
💡 Example: "Tool of the Day: Stripo for designing email templates. Show us your best campaign."
To use these templates, select one and personalize it with the featured tool's name and details. Post at a consistent time so members know when to expect new recommendations. Encourage feedback or user stories in the comments. Use links or visuals where possible to increase click-throughs and help members explore the tool quickly.
Since these templates are designed for all platforms, adapt the format to each platform's best practices. Use visuals or short videos on Instagram or LinkedIn, include links and hashtags on Twitter, and encourage threaded replies or polls on platforms like Facebook or Slack. Always check that the shared tool is accessible to your community members.
Highlighting lesser-known MarTech platforms helps keep your community's knowledge base current and diverse. When using Tool of the Day templates, provide a brief overview of the tool's unique value proposition, relevant use cases (e.g., attribution modeling, A/B testing, or customer data platforms), and any integration tips with popular digital marketing stacks like HubSpot or Salesforce. Encourage members to share real-world experiences or case studies to foster deeper discussion.
Structure your Tool of the Day posts to focus on specific features or scenarios (e.g., link auditing, keyword research, rank tracking), and rotate coverage between competing tools. Include objective pros and cons based on use-case: for example, 'SEMrush's Site Audit for technical SEO' one day, 'Ahrefs's Content Explorer for topic ideation' on another. Facilitate open-ended discussions by asking members to share which tool works best for particular campaign objectives.
Given the frequent updates to ad platforms, use Tool of the Day templates to spotlight new features (e.g., TikTok's Smart Performance Campaigns or Meta Advantage+ Shopping campaigns) and changes in ad formats or targeting. Include a changelog section or prompt members to discuss how recent updates have impacted their campaign metrics. This keeps content timely and positions your community as a go-to source for up-to-date digital advertising insights.
Absolutely. Use these templates to provide side-by-side comparisons of features such as event tracking, audience segmentation, and reporting capabilities between GA4 and Universal Analytics. Highlight migration tips, pitfalls, and share checklists for transitioning. This approach helps members navigate the shift and share their experiences, making the transition less daunting and more collaborative.
Frame your Tool of the Day posts with tiered insights: start with a high-level overview of the PPC tool or feature (e.g., Google Ads' Performance Max), then dive deeper into advanced optimizations like script automation or data-driven attribution settings. Use the template to prompt both basic questions for newcomers and pro tips for seasoned marketers, ensuring inclusive engagement across skill levels.
When spotlighting email marketing tools, tailor your Tool of the Day templates to showcase specific functionalities—such as deliverability scoring, subject line A/B testing, or workflow automation. Ask members to share their open rate benchmarks, discuss inbox placement strategies, or reveal their favorite integrations (e.g., with CRMs or e-commerce platforms). This focus on practical application encourages knowledge sharing rooted in real campaign experiences.
Skool · Circle · Mighty Networks