42+ Fact or Fiction Templates for Copywriting Communities

Struggling to spark genuine conversation in your copywriting community? Fact or Fiction posts tap into curiosity and inspire lively debates, making your group irresistible to members. Get ready to transform passive scrollers into active participants with these proven templates.

Copywriting 42 Templates

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Why This Works

Fact or Fiction prompts engage members by challenging their assumptions and inviting them to test their knowledge. This format triggers natural curiosity and encourages even hesitant members to join in, as everyone loves to guess and discuss surprising truths or debunk common myths.

By anchoring these prompts in copywriting, you create a shared learning experience that is both fun and educational. Members learn from each other, share expertise, and connect over industry quirks, building a stronger sense of community. The interactive nature of Fact or Fiction also drives repeat participation, as people return to see if they were right and to weigh in on new topics.

42 Ready-to-Use Templates

1

Fact or Fiction: The word 'free' always increases conversions in copy.

๐Ÿ’ก Example: "Fact or Fiction: The word 'free' always increases conversions in copy. What do you think?"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Average #mythbusting #conversion #prompt
2

Fact or Fiction: Longer headlines perform better than short ones.

๐Ÿ’ก Example: "Fact or Fiction: Longer headlines perform better than short ones. Share your thoughts below!"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Irregular #headlines #best practices
3

Fact or Fiction: Good copywriting is mostly about creativity.

๐Ÿ’ก Example: "Fact or Fiction: Good copywriting is mostly about creativity. Do you agree?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #skills #debate
4

Fact or Fiction: Using jargon makes your copy sound more professional.

๐Ÿ’ก Example: "Fact or Fiction: Using jargon makes your copy sound more professional. What is your experience?"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Frequent #style #language
5

Fact or Fiction: Every piece of copy needs a clear call to action.

๐Ÿ’ก Example: "Fact or Fiction: Every piece of copy needs a clear call to action. Fact or fiction?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #CTA #strategy
6

Fact or Fiction: Storytelling is overrated in copywriting.

๐Ÿ’ก Example: "Fact or Fiction: Storytelling is overrated in copywriting. Sound off below!"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Frequent #storytelling #debate
7

Fact or Fiction: A/B testing is only useful for landing pages.

๐Ÿ’ก Example: "Fact or Fiction: A/B testing is only useful for landing pages. Thoughts?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #testing #strategy
8

Fact or Fiction: Emotional triggers work better than rational arguments.

๐Ÿ’ก Example: "Fact or Fiction: Emotional triggers work better than rational arguments. Discuss!"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Top #psychology #persuasion
9

Fact or Fiction: You should always write at a fifth-grade reading level.

๐Ÿ’ก Example: "Fact or Fiction: You should always write at a fifth-grade reading level. Agree or disagree?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #readability #audience
10

Fact or Fiction: Passive voice kills conversions.

๐Ÿ’ก Example: "Fact or Fiction: Passive voice kills conversions. What do you think?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Irregular #grammar #conversion
11

Fact or Fiction: The color of a CTA button can double your conversion rate.

๐Ÿ’ก Example: "Fact or Fiction: The color of a CTA button can double your conversion rate. Vote below!"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Frequent #design #CTA
12

Fact or Fiction: Copywriters need to be expert spellers.

๐Ÿ’ก Example: "Fact or Fiction: Copywriters need to be expert spellers."

๐ŸŸข Low Engagement Barrier ๐Ÿ‘ค Lurker #skills #career
13

Fact or Fiction: You should never use exclamation marks in professional copy.

๐Ÿ’ก Example: "Fact or Fiction: You should never use exclamation marks in professional copy. Fact or fiction?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #punctuation #style
14

Fact or Fiction: SEO copywriting is completely different from traditional copywriting.

๐Ÿ’ก Example: "Fact or Fiction: SEO copywriting is completely different from traditional copywriting. Share your take!"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #SEO #comparison
15

Fact or Fiction: Copywriting is more art than science.

๐Ÿ’ก Example: "Fact or Fiction: Copywriting is more art than science. What do you believe?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Irregular #debate #philosophy
16

Fact or Fiction: Including numbers in headlines improves click-through rates.

๐Ÿ’ก Example: "Fact or Fiction: Including numbers in headlines improves click-through rates. Vote now!"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Frequent #headlines #data
17

Fact or Fiction: Copywriters never need to talk to customers directly.

๐Ÿ’ก Example: "Fact or Fiction: Copywriters never need to talk to customers directly."

๐ŸŸข Low Engagement Barrier ๐Ÿ‘ค Lurker #process #research
18

Fact or Fiction: Writing daily is the fastest way to improve as a copywriter.

๐Ÿ’ก Example: "Fact or Fiction: Writing daily is the fastest way to improve as a copywriter. Thoughts?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #habits #improvement
19

Fact or Fiction: Copywriting is just about selling products.

๐Ÿ’ก Example: "Fact or Fiction: Copywriting is just about selling products. Agree or disagree?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Irregular #purpose #industry
20

Fact or Fiction: The first draft of copy is always bad.

๐Ÿ’ก Example: "Fact or Fiction: The first draft of copy is always bad. Share your process!"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #process #drafting
21

Fact or Fiction: Copywriters should specialize in one niche for success.

๐Ÿ’ก Example: "Fact or Fiction: Copywriters should specialize in one niche for success. Discuss!"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Top #career #niche
22

Fact or Fiction: Short sentences always make copy more effective.

๐Ÿ’ก Example: "Fact or Fiction: Short sentences always make copy more effective. What is your view?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #style #clarity
23

Fact or Fiction: Great copy always starts with a strong headline.

๐Ÿ’ก Example: "Fact or Fiction: Great copy always starts with a strong headline. Do you agree?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Frequent #headlines #process
24

Fact or Fiction: Copywriting is becoming obsolete with AI tools.

๐Ÿ’ก Example: "Fact or Fiction: Copywriting is becoming obsolete with AI tools. Debate below!"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Top #AI #future
25

Fact or Fiction: Testimonials are more persuasive than statistics.

๐Ÿ’ก Example: "Fact or Fiction: Testimonials are more persuasive than statistics. What do you think?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Irregular #persuasion #social proof
26

Fact or Fiction: You should avoid humor in business copy.

๐Ÿ’ก Example: "Fact or Fiction: You should avoid humor in business copy. Share your opinion!"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #tone #humor
27

Fact or Fiction: Copywriting is 90 percent editing.

๐Ÿ’ก Example: "Fact or Fiction: Copywriting is 90 percent editing. Fact or fiction?"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Frequent #editing #process
28

Fact or Fiction: Bullet points boost readability in all types of copy.

๐Ÿ’ก Example: "Fact or Fiction: Bullet points boost readability in all types of copy. Thoughts?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #formatting #readability
29

Fact or Fiction: Copywriters should write exactly how they speak.

๐Ÿ’ก Example: "Fact or Fiction: Copywriters should write exactly how they speak. Agree or disagree?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Irregular #voice #style
30

Fact or Fiction: All copywriting formulas are outdated.

๐Ÿ’ก Example: "Fact or Fiction: All copywriting formulas are outdated. What is your experience?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #formulas #best practices
31

Fact or Fiction: Good copy can fix a bad product.

๐Ÿ’ก Example: "Fact or Fiction: Good copy can fix a bad product. Discuss!"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Top #ethics #product
32

Fact or Fiction: Using statistics in copy always builds trust.

๐Ÿ’ก Example: "Fact or Fiction: Using statistics in copy always builds trust. What do you think?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #trust #data
33

Fact or Fiction: Copywriters do not need to know marketing fundamentals.

๐Ÿ’ก Example: "Fact or Fiction: Copywriters do not need to know marketing fundamentals."

๐ŸŸข Low Engagement Barrier ๐Ÿ‘ค Lurker #skills #marketing
34

Fact or Fiction: The best copy is invisible.

๐Ÿ’ก Example: "Fact or Fiction: The best copy is invisible. Agree?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Irregular #philosophy #clarity
35

Fact or Fiction: Copywriting is the same as content writing.

๐Ÿ’ก Example: "Fact or Fiction: Copywriting is the same as content writing. What is your view?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #comparison #roles
36

Fact or Fiction: Using buzzwords helps copy stand out.

๐Ÿ’ก Example: "Fact or Fiction: Using buzzwords helps copy stand out. Fact or fiction?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Irregular #buzzwords #language
37

Fact or Fiction: Copywriters should never use first-person language.

๐Ÿ’ก Example: "Fact or Fiction: Copywriters should never use first-person language."

๐ŸŸข Low Engagement Barrier ๐Ÿ‘ค Lurker #voice #style
38

Fact or Fiction: Repeating key phrases increases retention.

๐Ÿ’ก Example: "Fact or Fiction: Repeating key phrases increases retention. Agree or disagree?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #technique #memory
39

Fact or Fiction: Copywriting is a talent you are born with.

๐Ÿ’ก Example: "Fact or Fiction: Copywriting is a talent you are born with. Share your story!"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Frequent #talent #skills
40

Fact or Fiction: Copywriters should always follow trends.

๐Ÿ’ก Example: "Fact or Fiction: Copywriters should always follow trends. Thoughts?"

๐ŸŸก Medium Engagement Barrier ๐Ÿ‘ค Average #trends #strategy
41

Fact or Fiction: You can learn more from bad copy than good copy.

๐Ÿ’ก Example: "Fact or Fiction: You can learn more from bad copy than good copy. Discuss!"

๐Ÿ”ด High Engagement Barrier ๐Ÿ‘ค Top #learning #examples
42

Fact or Fiction: Proofreading is optional for experienced copywriters.

๐Ÿ’ก Example: "Fact or Fiction: Proofreading is optional for experienced copywriters."

๐ŸŸข Low Engagement Barrier ๐Ÿ‘ค Lurker #editing #process

How to Use These Templates

Pick a template that fits your group's vibe and schedule it regularly to build anticipation. Post the Fact or Fiction statement, then encourage members to comment their guesses or reasoning. After some discussion, reveal the answer with credible sources when possible, and invite members to share related experiences or tips. This simple format keeps discussions fresh and accessible for all experience levels.

Best Practices

  • Use credible sources when confirming facts or debunking myths.
  • Choose surprising or lesser-known statements to spark curiosity.
  • Prompt follow-up discussion by asking for member experiences.
  • Rotate topics to cover different copywriting niches.
  • Acknowledge member contributions to keep engagement high.

All Platforms Tips

Fact or Fiction templates work well on all platforms. For forums and Facebook Groups, pin the post or set up recurring threads. On Slack or Discord, use dedicated channels or scheduled prompts. For LinkedIn or Twitter, use polls or threaded replies to maximize visibility and discussion.

Frequently Asked Questions

How can I use Fact or Fiction templates to debunk common copywriting myths, like 'long copy doesn't sell'?

Use the Fact or Fiction templates to present prevalent copywriting myths such as 'long copy doesn't sell' or 'using power words always boosts conversions.' Encourage members to vote or comment before revealing industry-backed facts, followed by examples or case studies. This not only educates your community but sparks discussion grounded in real copywriting scenarios.

What are some effective Fact or Fiction prompts for discussing A/B testing results in copywriting?

Effective prompts could include statements like 'Short headlines outperform long headlines in all A/B tests (Fact or Fiction?)' or 'Changing a call-to-action color rarely impacts conversion rates (Fact or Fiction?).' These templates guide members to reflect on their own test results and exchange data-driven insights, making technical copywriting discussions more interactive.

How do I tailor Fact or Fiction posts to address copywriting niches, like SaaS vs. e-commerce copy?

Customize templates with examples specific to each niche, such as 'Fact or Fiction: SaaS landing pages require more social proof than e-commerce pages.' This lets members share nuanced experiences and challenges related to different verticals, encouraging targeted learning and advice sharing.

Can I use Fact or Fiction templates to educate new copywriters on compliance issues, like copyright and plagiarism?

Absolutely. Create Fact or Fiction statements like 'Rewriting product descriptions in your own words always avoids copyright issues.' This sparks important conversations about ethics, legal risks, and best practices in copywriting, helping new writers understand industry standards through engaging content.

What's the best way to handle heated debates that might arise from controversial Fact or Fiction topics, such as 'AI will replace copywriters'?

Set clear community guidelines for respectful discourse and use the templates to frame controversial topics constructively. For example, phrase questions to invite personal experiences, e.g., 'Fact or Fiction: AI-generated copy outperforms human copy in conversion rates.' Follow up with moderator insights and summarize key points from the discussion to keep conversations focused and civil.

How can I leverage Fact or Fiction templates to highlight the impact of storytelling techniques in different copy formats (emails, ads, blogs)?

Pose format-specific questions like 'Fact or Fiction: Storytelling is more effective in email sequences than in PPC ad copy.' This approach encourages members to compare results from their own campaigns, discuss best practices, and share format-specific storytelling strategies, deepening collective expertise.

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